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    Home Unlabelled Thank you Thursday! - (April 26, 2018) Entrepreneur

    Thank you Thursday! - (April 26, 2018) Entrepreneur

    7 years ago

    Thank you Thursday! - (April 26, 2018) Entrepreneur

    Thank you Thursday! - (April 26, 2018)

    Posted: 26 Apr 2018 06:06 AM PDT

    Your opportunity to thank the /r/Entrepreneur community by offering free stuff, contests, discounts, electronic courses, ebooks

    and the best deals you know of. Please consolidate such offers here!

    Since this thread can fill up quickly, consider sorting the comments by "new" (instead of "best" or "top") to see the newest posts.

    submitted by /u/AutoModerator
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    Drop-shipping crappy products from China is dead folks... so please stop asking about it.

    Posted: 26 Apr 2018 03:59 AM PDT

    All the good products have been gobbled up by Amazon, and are now sold under the guise of "Amazon Choice" products, and all the other crap is sold by the Chinese people directly, who are living in small apartments shipping their own products out here in the States.

    This ship has sailed a long time ago, no matter what the folks on Udemy or YouTube are trying to tell you.

    submitted by /u/Weaponry
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    Just a friendly reminder to get up and walk around for a half hour or so every day, and try not to eat like complete garbage. In the entrepreneurial grind, it's surprisingly easy to NOT do this.

    Posted: 25 Apr 2018 02:25 PM PDT

    Nothing will derail your entrepreneurial dreams faster than health problems.

    Despite being 185 lbs and generally "looking" fit, I will be the first one to say that over the last 5 years or so (maybe longer), I have sacrificed sleep and diet in exchange for more getting more work done.

    This meant 4-6 hours of sleep at night, and eating out of a paper bag most days (fast food because it's quick, filling, and tastes good).

    Plus for many of us, our "work" is largely spent sitting at a computer and not moving. The very definition of a sedentary lifestyle.

    Despite my normal weight, I noticed that my blood sugar was starting to creep up. This startled me a bit, and after just a week of making sure I get 8 good hours of sleep, and eating better, it looks like things are starting to trend back towards normal. Hopefully this continues.

    So again, just a friendly reminder to get up and move (even just a half hour walk) and to eat a salad or something rather than fast food.

    Cheers!

    submitted by /u/gooblemonster
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    Getting to $150k/month in one year - selling boxes of donuts

    Posted: 26 Apr 2018 06:00 AM PDT

    Hey - Pat from Starter Story again.

    Here with a great interview from Samantha Khater, who started Dessert Boxes, a local dessert delivery service in Australia.

    About:

    • BUSINESS: Dessert Boxes
    • REVENUE/MO: $150,000
    • STARTED: February 2017
    • LOCATION: Sydney, Australia
    • FOUNDERS: 3
    • EMPLOYEES: 20

    Hello! Who are you and what are you working on?

    Hey, I'm Samantha, one of the three founders of DessertBoxes.com.au - an online Dessert Gift Giving store which is here to innovate and disrupt the gift giving industry! We ship these gift boxes all around Sydney & Melbourne. Everything is made fresh every morning and delivered to the recipient by 3pm that day.

    The story starts where three siblings came together to create Dessert boxes and Donut Bouquets as our way of waging a war against boring gifts!

    We launched just last Valentines Day, and in our first year, have turned over more than one million in sales and now have a presence in Sydney & Melbourne.

    What's your backstory and how did you come up with the idea?

    Dessert Boxes.com.au was born out of our frustration of having to send and receive boring gifts which would end up being thrown away, dying, never used, and at best, re-gifted.

    So, a week before Valentine's Day last year, we launched a Nutella themed Dessert Box! We collaborated with the biggest dessert makers in the industry, and within five days, we sold over 400 boxes! We searched for the best products on Instagram and did Google searches to find Nutella themed products.

    This was our first ever Dessert Box

    We sold all the boxes through social media, utilising influencer marketing and facebook advertising.

    We contacted influencers on Instagram, asking them whether they'd like to be the first people to receive a Dessert Box in Sydney in exchange for a post on their page. As an avid Instagram user for personal use, I would see this on Instagram all the time so decided to try it for our business and it worked!

    When we first started out, we didn't have much knowledge in Facebook advertising, so I would watch youtube demonstrations and learnt how to target people in Sydney who were in a relationship and potentially looking for a gift for Valentines Day

    Collaborating with other Dessert markers allowed us to leverage their following and promote to a wider audience.

    Describe the process of launching the online store/business.

    When it came to creating our website, we knew it had to resemble an online gift giving store, which people were used to. This would make it easier to educate the market on what a Dessert Box was and for what occasions they could purchase one.

    So we started by creating Shop by Occasion & Shop by recipient tabs which made it easier for people to navigate our website and make it a quicker process.

    Creating our social media pages and setting them up correctly with all the correct pixels and analytics was high on our importance list! Social media was the only way we were promoting our business in the first year, so it was important to get it right.

    In our first month of business (after the initial sell of 400 boxes for Valentines Day) it was hard to find a courier who would take on our product! They needed us to guarantee them 10 boxes a day, and we just weren't doing consistent numbers to be able to guarantee them that.

    Fast forward a few months later, we started sending out hundreds of boxes a day and we had no problem finding a courier!

    Biggest lesson learnt is that Speed is Sexy in business! Be fast to launch, fast to implement and aggressive in your marketing!

    Since launch, what has worked to attract new customers?

    I'm going to focus on social media marketing here, because thats all we focussed on in our first year of business.

    Instagram & Working with influencers:

    So many businesses get carried away with the amount of 'followers' an influencer has, rather than looking at their influence and interaction with their community.

    A good influencer builds a tribe, a community of people who are influenced by the behaviors and actions of the 'influencer'. What we noticed was that the smaller the tribe, the more potent it was.

    For us, the best way to find influencers was through hashtags and locations. Because we could only deliver around Sydney at the time, we needed to find influencers who were Sydney based. As we were just starting out and didn't have much of a marketing budget, we would work with the influencers on a contra deal. Which meant we wouldn't pay. We would send them product in exchange for a post.

    So my advice here is to look at the engagement, go through photos and comments and see which influencer takes the time to build a relationship with their audience.

    Facebook:

    The tools that Facebook has available to target and retarget your audience are incredible! You can target your exact demographic on Facebook. Here's a few things you should take into consideration:

    • Have you got your Facebook pixels installed and firing correctly?

    • Are you retargeting people on Facebook who abandoned their carts?

    • People who get too checkout then leave?

    • Do you have a VIP list of customers who you target different ads to?

    • Take advantage of the 'custom audience' setting on Facebook and create a whole list of audiences and target ads accordingly.

    There are so many facebook courses online! Find one and master it. Facebook has a free course available called the 'Facebook Blueprint' which covers everything you need to know about Facebook advertising

    How is everything going nowadays, and what are your plans for the future?

    Our business is going from strength to strength. Our marketing tactics are becoming more aggressive and we're putting more money towards online and offline activities. We are working on becoming top of mind when it comes to gift giving.

    We're looking at expanding our business all around Australia (we're currently in Sydney, Wollongong & Melbourne)

    Through starting the business, have you learned anything particularly helpful or advantageous?

    My top five pieces of advice to get ahead in business are:

    1. Speed is sexy- Be quick to market! The internet makes it so easy for us to reach a large group of people, in a short and cost effective way. The more people who know about our product, the better!

    2. It's not good enough to do things better, you need to do things differently. As soon as competitors come into the market, you need to start doing things differently.

    3. Innovate or die- Innovation is key! Keeping up to date with food trends & customer behaviour is so important.

    4. Humanize your brand- H2H I like to call it. Human to human. Consumers want to resonate with the company that they're buying from. They want to know that you're human, just like them.

    5. Listen to your customers and build a relationship with them.

    We are so lucky to be running our businesses now in the world of social media and the internet. Everything is literally at our fingertips! We all have access to the most influential people in our industry, to media, to celebrities!

    Listen to your intuition. So many times we have gone against our intuition and have regretted it! Let your intuition guide your business decisions.

    What platform/tools do you use for your business?

    Being an online business, Shopify is awesome! It integrates well with all our other systems and databases.

    Instagram and Facebook, obviously!

    Trello is a fantastic way to get the whole team organized and accountable for tasks.

    What have been the most influential books, podcasts, or other resources?

    Never stop learning, keep reading! So much knowledge is kept in books. People have gone before you and achieved exactly what you want to achieve!

    My favourite books/podcasts have been:

    • Anything by Gary Vaynerchuk. This man has an unedited, authentic approach to business and life.
    • Elon Musk: The realest badass entrepreneur of them all! He risks it all because he believes so heavily in his vision. There's so much we can all learn from this man.

    Advice for other entrepreneurs who want to get started or are just starting out?

    Don't be late to the market! It doesn't matter if you haven't perfected your product, website, marketing etc… I read once "if you aren't embarrassed by your first product or service, then you were too late to launch".

    Stop putting it off, it's never going to be the perfect time, just start!

    Where can we go to learn more?

    submitted by /u/youngrichntasteless
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    Any Facebook Ads expert here or do you know anyone?

    Posted: 26 Apr 2018 09:31 AM PDT

    It's clear that you cant succeed without spending on Ads and facebook ads are really hot with many SMEs so just wondering if you know who is REALLY good with Facebook Ads (agency, Freelancer, etc)? and how much does it cost to get the services of an expert?

    submitted by /u/vijayarai
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    UPDATE: CNBC gave me $1000 to start a business in 14 days and it's already profitable after 3 days

    Posted: 25 Apr 2018 05:11 PM PDT

    In my original post, I laid out the rules for a one-of-a-kind assignment that tasked me with starting my own business. The rules were simple: start a business with less than $1,000. Minimize effort. Maximize profits (they all go to charity.) I landed on the idea of launching my own crypto apparel line. Haters said it was dead before it began.[https://www.reddit.com/r/Entrepreneur/comments/8cr1nx/cnbc_is_giving_me_1000_to_start_my_own_side/]

    But after being live for just three days, I'm beyond stoked to report that we sold over $1,000 worth of apparel in our first 72 hours. People were even paying in crypto. After two weeks of not sleeping and trying to optimize the page for conversions it was finally paying off - not only in profit, but something weird happened that I always heard other entrepreneurs talk about but I never fully understood until that moment. It was something so liberating you just kind of have to experience it I guess - but I quickly realized there was no feeling like it.

    If you've ever had a job you felt stuck in, you know what the inverse feels like. You might have an idea. It might be perfect. But politics gets in the way. You might have a plan. It might be perfect. But the boss gets in the way. You might have something, but fear tells you its nothing.

    I finally launched something - something I believed in - and seeing the sales roll in was the best validation I've ever experienced in my life. Each time a new one came in was like a mini "F--- you" to the system, because in the end the market will decide if your idea is good, and as the business owner (even if it is just at a measly company selling shirts) everything you do to improve the idea - the time, the hours, the lost sleep - manifests itself in a sale and no one can take that away from you.

    It's been an insane process and it has given me so much more respect for what it takes to launch something and the others in the subreddit who have already done so. Surprisingly, it's not a bunch of money, or who you know. If anything, I hope this series proves all you really need is an idea, and a shit ton of hustle to make something happen.

    Backstory: https://www.cnbc.com/2018/04/20/crypto-crow-how-to-launch-an-online-business-with-very-little-money.html

    submitted by /u/zguz14
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    How Slack became a leading communication platform ��

    Posted: 26 Apr 2018 12:48 AM PDT

    If you're building a product or company, it never hurts to learn from Slack. We researched what makes their product great. Sharing it with you guys. Hope you like it.

    ---

    Slack is only about five years old, but it's become the fastest-growing SaaS company of all time.

    And for good reason: it's a beautiful communication platform that brings companies together and helps eliminate much of the annoying email clutter that many offices face.

    So, how did Slack achieve its meteoric rise to tech fame — from a $0 to a $5 billion valuation in less than 5 years? Let's break it down and discuss the product a bit more in-depth!

    Slack's incredible growth trajectory

    Founded by Cal Henderson and Flickr's Stewart Butterfield, the platform got attention immediately: 8,000 customers signed up for the service within 24 hours of its initial launch in August 2013.

    But as you already know, it didn't stop there. In February 2015, the company claimed that about 10,000 new daily active users were signing up each week, and that they had more than 135,000 paying customers spread across 60,000 teams.

    By April 2015, those numbers had grown to 200,000 paid subscribers and a total of 750,000 daily active users. Late in 2015, Slack passed more than a million daily active users.

    And despite the competition in the chat platform world, from products such as Facebook for Work, Microsoft Teams and Atlassian HipChat, Slack passed six million daily active users and nine million weekly users in late 2017.

    As of late 2017, they had more than 50,000 teams paying for its service, which accounts for around two million paid users.

    According to Gartner, Slack was one of the first to participate in the business flow collaboration market and remains the leader, with 100% ARR growth (which is incredibly fast for a company of its size) and more than 70% market share in the workstream collaboration space.

    Needless to say, Slack has hit legendary status in the SaaS world.

    Slack realized something important from the beginning: emails suck

    One thing that especially helped Slack become what it is today is the fact that they created the right platform at the right time — and they understood one crucial detail: people hate internal emails.

    This paved the way for a product that would cut down on unnecessary inbox clutter, and help further build communities within companies.

    It helps with transparency within companies as well — messages that would have normally been emails can just be dropped into a quick message in a channel, so that the team is informed without needing to CC everyone on an endless thread of emails.

    According to Slack, users on average spend 10 hours each weekday with the platform open on their desktop and mobile device — that's a lot of time spent on a chat platform, but that's the beauty of it: Slack helps you get work done.

    While Slack is similar to instant messaging platforms that were popular on the internet years ago, it still helps different departments and teams of a company communicate in real time, rather than having to wait for people to reply to emails or wait for a scheduled meeting (which wastes even more time in the end).

    Slack preserves every message in one easily searchable archive, and those messages exist outside of your inbox, reducing clutter and helping ease email overload.

    Slack focuses on these three things in order to successfully replace email

    One awesome aspect of Slack that helps cement its iconic status is the fact that it's a beautiful, easy-to-use, well-designed product.

    Slack delivers on that front, through its three core product aspects: search, synchronization and simple file sharing.

    Search — quite similar to Gmail's approach, Slack understood the value of their product was in helping people find what they're looking for quickly.

    As Butterfield has pointed out in an interview with Fast Company, "People need to feel confident that when they read a document or conversation, they don't have to worry about labeling or storing it — that they'll be able to find it again later if and when they need it."

    Synchronization — On synchronization, Butterfield said, "One of the things that drove us nuts about every other internal platform was that it was very difficult to pick up in the same place when you switched devices–say, when you left your laptop and picked something back up on your phone."

    The ability to sync your conversations seamlessly with the desktop and mobile app from the beginning has given Slack the competitive edge — it also knows where every person has left off a conversation, and the product syncs to that position in real time.

    Simple file sharing — Slack is incredibly intuitive in its UI, so it's natural that they've created simple file-sharing options. Slack helps users save time and have a better experience by letting them drag and drop files and paste images directly into the chat.

    Unlike email, Slack is built to be fun

    From the colorful branding to the funny quotes that pop up on your loading screen — Slack takes every opportunity possible to inject a bit of playfulness into the user experience.

    This is especially true in their onboarding process. When you're waiting for it to load, like the platform itself, it will display funny quotes and at the end of the process, the Slackbot will even make a joke about being "dumb" and "typically understanding words like yes or yup or nope."

    The entire process is very human and engaging, which increases word-of-mouth promotion from users. They show you the product, rather than just telling you about it.

    It's even fun to the point that it can sometimes feel like you're, well, slacking. Yet, it's a tool that helps you collaborate among teammates and get stuff done.

    Slack vs. email: more addictive or more annoying?

    According to Growth Hackers, Slack considers the 2,000 message mark to be a critical metric. From the moment someone enters their email address to request a link to a team, the app is designed to drive users to this number.

    But the addictive nature of having a feed isn't for everyone — there are plenty of examples out there of companies that had self-described nightmarish experiences switching their internal communication to Slack.

    There are some people who argue that the feed created more confusion for teams, as conversations would get lost unless you were constantly staying on top of your unread messages (Slack kind of fixed this, to be fair — more on that in a minute).

    Slack also felt disorganized for some, which led only to an illusion of transparency.

    Of course, Slack works best if your entire team is actively using it — and if said team is using it in a productive way. It can easily get out of hand if your company doesn't have an internal communication process in place.

    Slack brings everything together in one place by building out integrations

    Slack integrates with just about any app — easily — which also adds value to its users. Especially when it comes to the apps that many companies rely on daily; it just makes Slack more indispensable and a handy means of streamlining in-company communication.

    There are tons of integrations out there (Salesflare included, via Zapier!), so it'd be nearly impossible to talk about all of them in one post, but you can integrate, for example, productivity tools such as Asana and Trello, or just fun tools such as Giphy and Meme Bot.

    Slack understands that in order to (success)fully replace email, they need to integrate with every app from which their target audience would normally get email notifications.

    It also makes Slack indispensable. It's the place where everything happens. It's the feed you check almost compulsively.

    It makes the possibilities of Slack virtually limitless — and, again, fun!

    Slack aims for instant perfection

    Slack's design is largely unchanged from the original design, but the features that have been released since then weren't without lots of testing and iterations.

    Take Threads, for example: the exploration into this product feature took Slack nearly two years to complete before rollout. And the project went through six iterations within this time! Threads allow users to discuss particular topics as separate conversations, which prevents asynchronous conversations from clogging up your channels.

    It's a feature that really feels like it was built by humans, for humans. That's something we can definitely get behind at Salesflare.

    ---

    All of this to say: we're excited to see Slack continue to grow and change how companies get work done.

    Keep nailing it, Slack!

    ---

    This article was originally published on the Salesflare blog (with images and all).

    submitted by /u/jer0n1m0
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    First meeting with digital marketer

    Posted: 26 Apr 2018 11:02 AM PDT

    Hi all!

    We're finally making the investment of hiring a freelance digital marketer. My husband and I are terrible with all of it. Very excited to finally market ourselves properly and set up our ads to target the appropriate audience as well as get Google in order (ads,shopping,SEO).

    Anyways - we have our first meeting tomorrow. What are some questions we need to ask? She is also a friend so want to set up a good working relationship from the get go! What would make us a good company for her to work with? Dos/Donts?

    submitted by /u/girrrrrrrrrrl
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    Thoughts on process groups and the 5 steps of traditional project management

    Posted: 26 Apr 2018 10:25 AM PDT

    As a founder of a small business, I've found myself focusing more and more on project management theory and how to properly plan to get things done. This has been one of the biggest time savers as I get better and better and try different methods out.

    Lately I've been reading about process groups and this article in particular does a great job of breaking them down. Process groups are individual sub-steps that require their own set of steps. As you complete them, you are working more toward the end goal in a digestible and organized way.

    A lot of project planning strategies can be explained in this way, but the most useful step that came out of my research here is the monitoring/controlling stages in planning projects. This is always the thing I struggle the most with, but with a little structure it makes all the difference in my productivity. In this theory, managers should actively be measuring KPIs to make sure goals are being met.

    Does anyone have any experience with process group project planning? What are your thoughts?

    submitted by /u/pmp301
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    What is the safest business type to start?

    Posted: 26 Apr 2018 01:27 PM PDT

    Hi, im a junior in high school looking to make some money for college, and I wanna start a business. I have about $200 to start it with. So I was thinking I should start an internet business. Any tips on that?

    submitted by /u/SlimyPotato4069
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    Delivering digital goods: What are the options?

    Posted: 26 Apr 2018 01:23 PM PDT

    What would you suggest as a platform to sell PDFs/Videos online?

    Initially I was going to use paypal+wordpress, but I don't know how I would deliver the items. Maybe a paywall.

    I have Pulley and Gumroad on my research list so far.

    submitted by /u/pitifulaccountant
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    Looking For advice - Negotiating A Salary Pay

    Posted: 26 Apr 2018 01:20 PM PDT

    Hi all,

    I am a contract worker for a web-company. I used to work 4x10hour shifts and billed by the hour. A lot has changed quickly and now the company needs me Covering 7 days a week, but not necessarily working 40 hours.

    I have suggested changing to a salary pay scale. I am writing the proposal, but...

    Do you think I should ask for a specific Pay or, or is it better to see what they offer first?

    submitted by /u/87infrequentFlyer87
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    Question. Does being a customs broker allow you to travel? Alot? At all?

    Posted: 26 Apr 2018 01:20 PM PDT

    Travel internationally. Or is it a mostly an in town job?

    submitted by /u/WHCouncill
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    Stupidly Simple Accounting Program?

    Posted: 26 Apr 2018 01:19 PM PDT

    Howdy,

    I run a construction business. I'm looking for an accounting program to literally do three things and I can't find one:

    Upload bank/credit card accounts

    Split the transactions based on three critera:

    • Account of Cost (labor, maaterials, etc.)
    • Vendor (Ex: Joe's Drywall)
    • Project (address of a home)

    Finally, I need to see a report that can be done per project, in total, and per vendor (for 1099's at end of year).

    Does anyone know of a program that can literally do nothing more than this? I'm baffled at how complicated it is. I refuse to use Quick Books. They are as bad as Comcast.

    My frustration is the bells and whistles. I don't need to track inventory, payments, customers, or anything else. I literally just need to track expenses in an organized fashion.

    submitted by /u/kriegercontainers
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    Is College worth it for aspiring future entrepreneurs?

    Posted: 26 Apr 2018 05:43 AM PDT

    I just wanted to see where this goes, I wanted to have everybody post their opinions on college for entrepreneurs

    I'm not yet in college, but I think it's good for certain things, which could be helpful imo.

    1.) NETWORKING - You can find so many people in college, that can be future employees or special contacts in the future, and even if not, if you ever are selling something you probably have a slightly higher chance with someone familiar with you (if they have a positive opinion of you)

    2.) Discipline - If you lack it, and want to pass, it'll teach you to study and have good discipline and work ethic.

    3.) Practical Knowledge - I personally feel most of any class, if you care enough you can take lessons away from or have practical knowledge.

    Business classes would help run and understand your business

    Communications and Psychology would help you understand people, and maybe help your influence and understanding of social situations

    Math, Philosophy, Etc. would help you make more logical, and hence maybe make smarter choices

    And the list goes on....

    What's everybody's take on college vs non-college

    submitted by /u/Slagerlagger
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    Should I Create A Comprehensive Video Course That Shows You How To Create A Profitable Affiliate Website From Start-To-Finish? Feedback Wanted!

    Posted: 26 Apr 2018 12:45 PM PDT

    Alright, entrepreneurs.

    I've been talking with a number of people privately about affiliate marketing and since I don't have enough bandwidth to help people one-on-one like I used to, they've suggested that I consider creating a guide or a video course that walks people step-by-step through making money with niche websites using affiliate programs and driving traffic through paid + organic.

    I prefer video and while it takes a lot longer to do, for visual people like me it makes more sense to watch someone complete the steps and see how they did it.

    A lot of the steps I take for granted because I've been doing them for almost 20 years, but I know there are some absolute beginners out there that would like some guidance and some of the people that know the basics want to learn the advanced stuff (like LP's, traffic, .etc) to get to the next level.

    I figured this course could do it all from-start-to-finish, though there's some serious risk of going down the rabbit hole and trying to be everything to everyone!

    This is where I need your help. If I'm going to do this and throw in 100+ hours creating video content I would prefer that people actually want the content.

    Here's an outline of what I think would be a good video course. Feel free to add some suggestions in the comments, or reach out to me via PM.

    About Affiliate Marketing

    • Repurpose current guide

    Finding Profitable Niches

    • Repurpose current guide

    Domains

    • Register a domain name on NameCheap
    • Setup & Configure Hosting on DigitalOcean
    • Setup & Configure Wordpress on ServerPilot

    Wordpress

    • Choose a template
    • Get the necessary plugins
    • Create a child theme
    • Customize the layout

    Writing Content

    • Talk about content creation best practices
    • Using specific plug-in's (Yoast, Product Review)

    Landing Pages

    Setup & Develop LP's with Unbounce

    • Copywriting
    • Advertorials
    • Split-testing versions

    Tracking

    Google Analytics

    • Analytics Overview
    • Install Analytics
    • Setup Goals
    • Link To Adwords

    Google Webmaster Tools

    • Setup & Verify Website
    • Features: Rich Snippets, Reviews, Crawling, Statistics

    3rd Party Tools

    • Ahref's
    • MixPanel
    • Optimizely
    • Unbounce (overlap with LP's)
    • Sumo
    • HotJar/Fullstory
    • Voluum

    Design

    • Using Canva to build ads, blog headers.
    • Using RelayThat to build ads, creative.
    • Free image sites (link to huge list)
    • Where to find awesome images that get clicks

    SEO/Content

    • How I Get Ideas For Writing (ahref)
    • Copywriting tips
    • Getting the most of out of Yoast
    • Rich Snippets (Reviews)

    Advertising

    Google Adwords

    • Setup Google Adwords: Get coupon, set up the first campaign.
      • How to create awesome ads.
    • Targeting: Search
      • How I like to setup GS campaigns
    • Targeting: Display
      • How I like to setup GDN campaigns
    • Targeting: Video
      • How I like to setup YouTube campaigns

    Facebook

    • Setup Facebook Campaign: Log into ad account, setup a business account, .etc.
    • How to create awesome ads
    • How to start targeting
    • How to setup pixels
    • How to setup campaigns for conversions, clicks or impressions.
    • How to use Facebook Leads (great for Finance and SaaS!)
    • How to setup custom audiences & lookalike audiences

    Display

    Setup Outbrain

    • create campaign
    • edit placements
    • scale

    Setup Taboola

    • create campaign
    • edit placements
    • scale

    Email

    Using Mailchimp

    • Setting up the account
    • Setting up lists
    • Using the autoresponder
    • Setting up an email sequence & Scheduling
    • Reporting Features

    Building a list

    • Overview of listbuilding tactics
    • Building a list with exit-intent pop ups (Sumo overlap)

    This is just some of the stuff I know, so help me get it out of my head! What do you want me to include? Are there things I should drop from this?

    I look forward to the feedback.

    submitted by /u/TrappStick
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    I have an idea for a social media site.

    Posted: 26 Apr 2018 12:17 PM PDT

    Im looking for an experienced entreprenur who can give me some tips.

    As of now, im cosidering doing a kickstarter to get the money to pay for someone to code and create this site.

    I need advice on why to start with this idea. I have never done this before but i am very confident in this idea as it has never been done before.

    submitted by /u/eatpastel
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    Famous Business Plans of Tech Unicorns?

    Posted: 26 Apr 2018 12:17 PM PDT

    Does anyone know if any of the various tech unicorns have released their old business plans for the world to learn from (preferably: internal business plans)?

    Some examples I'm aware of:

    These are great, but are there other examples? Moreover, these were well polished and tailored for specific audiences (i.e., the general public and/or investors). Does anyone know if any companies out there have released their internal plans for the world to analyze?

    Also: I use "business plan" loosely. Really I just mean "plan", which could just be "product plan", and so forth.

    submitted by /u/eeg_bert
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    over 2000 visitors, no conversion. Please help, whats wrong with my page?

    Posted: 26 Apr 2018 12:11 PM PDT

    Hey Guys,

    I do web design, development and SEO and although the customers I usually have are pretty happy with my work, it is hard for me to attract new customers.

    You would really help me, if you could take a look on my page and tell me from a customers viewpoint if there is anything wrong.

    https://lukaszadam.com/

    EDIT: Please don't down vote guys, there is no one else I can ask.

    submitted by /u/tinaclark90
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    What are some business you are surprised are still around? - Fun Post

    Posted: 26 Apr 2018 11:26 AM PDT

    What are some businesses you are surprised to see still around???

    I'll start: I'm always surprised to see any type of application repair shop in business. I've seen "vacuum repair shops" and I just don't get it. Part of me thinks it's just a front for some illegal activity.

    Also - Dippin' Dots - the like pebble size shaped ice cream business. Apparently a few years ago they filed for bankruptcy but some investor bought them - who would think that Dillon' Dots was a good investment .... smh

    submitted by /u/Awakeat5amagain
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    Live on Twitch, answering your questions around how to start a digital media agency

    Posted: 26 Apr 2018 10:10 AM PDT

    Hey Everyone,

    It's my first PTO day ever, and I wanna spend it answering your questions live on twitch at twitch.tv/teamader

    if you want to learn how to start and esports or digital agency, join us!

    submitted by /u/justinwrite2
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    Is this the right sub? Looking to possibly start a B&M store.

    Posted: 26 Apr 2018 09:43 AM PDT

    I'm just looking for advice from people who have the know how on starting up a brick & mortar store. I have no experience starting up a business but I have spent 12 years working in retail, and 3 of those years working directly within the related field I plan to open a store in.

    I'm just looking for any and all advice on startup costs, acquiring vendors, finding locations etc....

    Thanks for the help!

    P.S. if this is the wrong sub I'm sorry, please just let me know which is the correct sub for these questions.

    submitted by /u/FlickMyDic
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    Free advisor for choosing platform for the future marketplace got the new update

    Posted: 26 Apr 2018 08:57 AM PDT

    From simple, clunky listings sites, online marketplaces expanded and developed at an eye-watering speed, growing exponentially in both scale and sophistication to become a major part of the global commercial landscape.

    In 2018, due to high competition, creating a profitable e-commerce store turned into a real challenge. But it's still possible! And the main step is to choose the right platform at the beginning of marketplace design. This article describes the newest and most eye-catching ways to create online marketplace that will offer a truly rich, unique, and compelling customer experience: https://roobykon.com/blog/posts/93-marketplace-platform-advisor-new-update

    Try Free Marketplace Platform Advisor

    submitted by /u/JuliaKush
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    What is the best bank to use for an extremely small LLC?

    Posted: 26 Apr 2018 08:10 AM PDT

    Hello all,

    I've recently started an LLC in the state of Kansas, it's very small and i'm not making it my full-time job. It's just to host Airsoft Games on private properties around. I've got all the insurance and that figured out, but i'm having trouble figuring out what bank to use for my LLC.

    This will be a very small LLC, only dealing with a few thousand dollars. So I can't do any of the ones where it needs >10k in the bank or tons of transactions. Realistically i'll host 3 events a year, and deal with $1k-3k. I just need something small to seperate the assets from my personal ones.

    All my "income" will come from people using paypal transactions to register for the event.

    Can I use a paypal business account? Has anyone used this? Or what would you recommend for the very small scale business owner?

    Thank you all in advance, Hunter

    submitted by /u/Hunterthediabetic
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    Credit card fraud warning signs

    Posted: 26 Apr 2018 08:07 AM PDT

    Also available as a nicely formatted blog post.

     

    I run a site called Candy Japan, which ships boxes of Japanese surprise candies to subscribers around the world, twice a month.

    At one point I was thrilled when I was suddenly seeing a lot of new orders coming in. But then, weeks later, I noticed a problem. A lot of these new orders turned out to be fake. Dealing with the chargebacks, I started wondering how I might have noticed such orders before accepting them.

    In this post I'll share some of the warning signs I've learned to pay attention to. These merely signal you to pay particularly close attention to an order, not a sure thing – there can also be real orders that match some of these.

    Address is in the US... or is it?

    Some countries will have more fraudulent orders originating from them than others. Fraudsters also know that their country can raise suspicion, so sometimes they will enter their address otherwise correctly, but just change the country to "United States".

    If you just casually browse your new orders, you might not notice this and accidentally ship the order. Later on when the post attempts to deliver the order, they will at some point realize that the country is wrong and reroute it to the correct country -> fraudster gets their package.

    Address is nonsensical

    Sometimes addresses just make no sense. For example the street address isn't within the ZIP code provided, or the address has huge parts of it missing. For example something along the lines of "Maple Street, 10001 New York".

    In these cases the purpose of the order might not be to actually get the package, but rather just to check whether a stolen credit card number works or not.

    Using reshipping centers

    One time I received an order with other warning signs, but that had a valid US shipping address. I decided to look it up on street view. I could see there were shipping trucks parked outside, and it was clearly not someone's home.

    Googling the address revealed this to be a reshipping center – a company that accepts packages inside the US and then ships them forward to other countries. There are perfectly valid reasons to use these companies, I've used them myself. For example you might have moved abroad, but still want to have an address in your home country.

    Another reason would be that you might want to place an order with a store that doesn't do international shipping. However I do have international shipping, so there should be no reason to use a reshipping center. Unless of course you are trying to hide your actual location, which is a big warning sign. Nowadays I look up any suspicious order on street view, just to see if it might be a reshipping center.

    Using throwaway email addresses

    There are sites such as Mailinator that offer disposable email addresses. You get limitless instant inboxes for any names you want, and can check them without having to register separately for each.

    Again there are good reasons to use these, for example for avoiding spam when you have to provide an email address for a site that demands it, but that you don't want to have your real email address.

    Still I have found that if an order originates from one of these, it usually has other warning signs as well.

    Using an inconsistent and unlikely email address

    By "inconsistent" I mean that the first and last name implied by the email address does not match the name in the shipping address. By "unlikely" I mean one that no reasonable person would want to have, usually containing a big batch of numbers in it.

    An example that would be both inconsistent and unlikely would be john.smith.938924@gmail.com even while the name in the shipping address contains a totally different name.

    Again not a sure sign, but this tends to be a feature of fraudulent orders. Often you just can't be quite sure and have to make a judgement call. One time when I tried googling for an address, I found that the person was also active on a forum for trading stolen credit card details. That was a bad sign. More often I will find a legit-looking personal blog which mentions their email address, that's great sign that it's a trustworthy subscriber.

    Thanks for reading

    Two bonus ones for the end.

    You can use a Geo IP database to check if the shipping address country differs from the IP address country. That's a weak sign, as people do place orders while traveling, or they might subscribe for a friend in another country. It is still useful as a tie-breaker in case the order is also otherwise suspicious.

    Another one is seeing if the order happened during a batch of other fraudulent orders. If you suddenly get 6 orders and 5 of them are fraud, and 1 you're not sure about, it's more likely to be fraudulent as well.

    Thanks for reading and I hope this was helpful.

    submitted by /u/bemmu
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