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    Wednesday, December 6, 2017

    I spent 2017 immersed in Google AdWords and boiled-down everything I learned small business

    I spent 2017 immersed in Google AdWords and boiled-down everything I learned small business


    I spent 2017 immersed in Google AdWords and boiled-down everything I learned

    Posted: 05 Dec 2017 01:52 PM PST

    Hi, I'm Hunter —

    This year I invested a lot of time into Google AdWords and wanted to share what I learned with the community. It's a boiled down version of everything you need to know about running an AdWords campaign — a resource I wish I had when I got started.

    It spans five chapters and covers everything: from picking your ad's keywords to fine-tuning your ad's landing page.

    My plan is to release one chapter a week (hopefully I'm not being too ambitious).

    Chapter one covers the first steps of planning an AdWords campaign!

    I want this document to be as up-to-date as possible. Did I leave anything out? Let me know and I'll update it ASAP.

    If you have any specific AdWords questions, let me know — I'd love to help, no sales pitch.

    submitted by /u/hunterbrennick
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    Starting a digital agency at 16

    Posted: 05 Dec 2017 10:10 PM PST

    Wanted to share this post as motivation for those thinking about starting their own business. Joshua Davidson, started his own digital agency - ChopDawg - at just 16 and it's still going strong. Here's the highlights that are important for a small business:

    • If you have an idea, start now. There's no better time for it. Whether you go door to door to get customers or do internet campaigns to get attention, if you believe in what you're building and it fills a need for people, you are gonna find customers.

    • Learn as you grow. Don't fear making mistakes as a first time business owner. But learn from those and make sure you never repeat them again. Things like good customer service and prompt delivery of what you promise are the investments that will come in handy when you do stumble.

    • Understand your customer's needs, inside out. Don't just become their service provider. Be a partner in filling their own needs. Learn how they use your service or product. Understand the process and you never know what other opportunity you may uncover. Build a relationship that lasts and word of mouth will become your best form of marketing.

    • Apart from working for your business, work ON your business. Come up with a process that works for you. See what can be better in that process and how efficient it is. Refine it and iterate on it like you would on developing a product.

    • And lastly, don't forget to share your knowledge with others. Repay what you get from the community and helping other business flourish may just create more customers for your own business.

    submitted by /u/wiki_nom_nom
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    Dealing with customer who wont pay

    Posted: 05 Dec 2017 10:41 PM PST

    I have a customer that I helped this year start her meal delivery service. I provided a lot of my time to get her on her feet. The bills were small in comparison to other clients I have but still bills. She is now telling me she won't pay and doesn't care how I respond. I am not sure which route to take. Turns out she never got the business license or permits to run a food service business. I don't exactly want to take her to court and get her in trouble but I do want to be paid. Does anyone have experience getting a customer to pay who doesn't have a business license? Does it make a difference? I'm in Colorado if that helps anyone's answer.

    submitted by /u/Shortman327
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    Want to be taken seriously. How? (software pro => founder)

    Posted: 05 Dec 2017 10:14 PM PST

    Hi all,

    In business, sometimes I feel like I'm looked at as a fool. In multiple local communities I've been in, I think I'm looked at through the lens of someone who is too smart for their own good, over-analyzes, and offers up information that actually doesn't advance business. As a result, I think business people who meet me gloss over. At best, they think I'm smart. Usually, they would not look at me as a prospect to do business with. I think my incompetence to impress people as someone who's valuable for business turns away investors and cofounders, as well.

    Is this totally true? No. I've worked for top companies. I'm currently authoring a half million dollar proposal. I at least have the door open to license my software for tens of thousands. I have one or two smart and noteworthy people advise me. I simply don't get along with many people in my local business community (some I actively do not like), and it has always seemed to be this way for me.

    The problem in part is that I've been working with the same model for ten years, and working on the same software for five years with no profit to show for it. My model is betting against the status quo. I've had small wins, but the one contract my company did win felt like I was being thrown a bone, and it was a charity case.

    I've seen people I think are shitty people succeed in business. I've seen people who I think aren't compelling at all succeed in business. I've seen people mislead their customers and consumers to the point of borderline fraud and win. I really look forward to the day that I can crush them all. :)

    Has anyone else felt this way about themselves? How did you pull out of it?

    I'm one startup failure in and have a resume that says I'm no good as an employee but that I am smart. Based on my resume alone and the amount of jumping around on there, people considering me for employment either think I'm too out there, an asshole, or lying. I feel like I'm losing in both categories to be taken seriously as an employee and as a founder.

    Where's my leverage?

    MBA

    submitted by /u/maybebeawesome
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    5 min Survey: Indie Retailing Experiences

    Posted: 06 Dec 2017 04:04 AM PST

    Are you an indie retailer? 🔸🔺🔹

    I'm currently conducting research on the challenges of independent retailing. I'd love to hear about your experiences selling art and decoration, beauty and skincare, clothing, homeware, jewellery, paper goods, and more.

    If you have a moment, please complete a 5 min survey here: https://docs.google.com/forms/d/e/1FAIpQLSe7_THNictIuHP4XTG9kWMy6KoqvZ91kiz28A7TEzZlDDgtdg/viewform?usp=sf_link

    Thank you!

    submitted by /u/trulyfrancesca
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    Give me a reiview

    Posted: 06 Dec 2017 02:15 AM PST

    Ive started a new fresh store that includes most categories.

    Now You might be wondering.. "Why should i buy from you when you habe the exact same bullshit as other stores similar to yours? "

    Ive tought about that, and ive figured out what i needed to do to make my store look intresting.

    Ive ordered and tested almost all the things in my store. Some things ive ordered were crap, some were good. So ive taken all the good things and added them into 1 store. The rest of the stuff i haven't ordered ive read all the reiviews etc.

    I would love to if someone could go to my webshop and find something that intrests you, since its almost non profit, i need to sell alot of things per month.

    Anyways, thanks for reading! Hope you can tell me whats wrong with the site etc :)

    Www.acetronicsshop.com

    submitted by /u/acetronics
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    Anyone familiar with SBA Disaster Loans for home repairs?

    Posted: 06 Dec 2017 02:12 AM PST

    My home qualified for a small FEMA grant for repairs, but it isn't sufficient enough. I am thinking about applying for a SBA Disaster Loan. I have a side business as a small proprietor at the home but no LLC. I have read that applying for an SBA Disaster Loan as a small business with an LLC is a good idea to mitigate risk. Would it be a good idea to create an LLC and apply or would it just be better to apply as a regular Homeowner seeking a loan for home repair? Also does the SBA base things at the time of disaster (in which case, making an LLC now is pointless)? I'm not too familiar with the SBA if I'm honest and would like your thoughts. Thank you!

    submitted by /u/FrugalMilitaryMoney
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    Office Activities to release stress?

    Posted: 06 Dec 2017 01:11 AM PST

    Well I'm really not a boss or anything, just a normal office worker. I just want to ask what do you normally do to fight stress build up in your work? Any idea will be accepted and be appreciated.

    But personally, my idea is to do some "Office E-Sports" with my co-workers based on this video: https://youtu.be/pNDIDEMq27U. So basically, since our computers are banned on accessing computer games which I really understand, Mobile is the easiest platform we can go for gaming. And since there are many Free to play multiplayer games on the play store this would be easy to pull. But I'm still not really sure for this one tho since not all my co-workers are gamers. Any ideas or comment?

    submitted by /u/marasigandesk
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    Delivery Route Optimisation Software?

    Posted: 06 Dec 2017 12:05 AM PST

    My company imports and distributes groceries to supermarkets across Philippines. We have 2 distribution trucks that we use for deliveries in Metro Manila but traffic here is crazy and we are achieving a maximum of 4 to 5 deliveries per vehicle per day. At the moment we are keeping abreast of things but we are expanding rapidly and I see a time very soon where we are going to be snowed under. We have budgeted for another vehicle in Q3 next year, but I want to make sure that we are being as efficient as possible with the use of our existing vehicles.

    There seem to be a variety of online subscription options for route optimisation software - can anyone offer any hands-on comments on their experience with them?

    Important for us will be price, ease of use and ease of sharing of plans with our drivers.

    Thanks

    submitted by /u/spoonfed99
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    Automotive repair shop

    Posted: 05 Dec 2017 09:48 AM PST

    I've been a tech at a dealer for about 17 years. Recently my dealership hired a manager that has made things in the shop for all techs. I won't go into details but let's just a month ago I was turning an average of 70 hours a week and now I'm down to 10-15. I'm always the tech with the highest fix first visit rating in our shop year after year, I know what I'm doing when it comes to auto repair. Unfortunately I feel like it's time to go.

    I'm trying to get a business plan together. I figure 2 bay shop to start, couple lifts, all data, etc. Is there anything else I'm not thinking of? For those that have started a shop from scratch, how was income at first and getting customers? I live in a decent sized City with lots of snow birds but also a decent amount of year round residents.

    Should I try for a bushes loan? I have some money to start but to be honest I'd rather not use it, I'd also like some padding in case it's a slow start.

    Thanks for any advice/ guidance.

    submitted by /u/DualSportDad
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    Need help/Advice. Feel like I'm having a crisis. Sole Prop Small Business (US)

    Posted: 05 Dec 2017 03:19 PM PST

    Do I need quickbooks ?

    Posted: 05 Dec 2017 11:45 AM PST

    I own a small trucking company 20 trucks and one dispatcher, I have a warehouse and lots of expenses for the most part I use excel to track everything how much miles a truck does, how much has been spent on fuel, how much we got paid to go from A to B, Truck repairs, Office Expenses paper, pens, computers, the utilities etc.

    My question is will quickbooks make this stuff easier for me, excel is working good so far very time consuming, the way I pay my drivers is I count there miles and pay them, I hear with quickbooks it makes paying employees way way easier cause you can print checks, is this true ? There is a lot of data entry with this and just wondering will quick books be able to handle it all ?

    submitted by /u/whyy18
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    How long did it take your business to become profitable?

    Posted: 05 Dec 2017 01:58 PM PST

    Hi. My online shop has been open for one month to the date. I'm getting my ducks in a row to gather a report for my sole investor. I'm not sure if I'm just naive in that I expected to at least break even this month, or I mismanaged some ad campaigns (honestly a mix of both). Our loss for the month is about $250. I'm not a business person by gaining, it just happened and I'm feeling kind of stupid at the moment. I mean, the business generated a lot of costumers and has grown in this month, but I can't help but feel like I've fucked up. I'm studying up, don't worry, and ensuring we're on the right track. I guess I'm just curious if this is totally a big fuck to or what. My investor is a family friend with a lot of capital, and ultimately he believes in me and wanted to support me. Our overhead isn't much (ecommerce). Is this normal? How long did it take your business to become profitable. Thanks y'all.

    submitted by /u/OpenForPretty
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    Dilemma on quiting a high paying job for my promising small business

    Posted: 05 Dec 2017 05:34 PM PST

    By promising I mean I have validated the niche I sell to, and while I am only breaking even, I only spend like 2 hours per week on it. I know that it would grow if I put myself to it.

    Problem is my full time job is the one that pays the bills, and I like what I do. It's a good life to just throw away.

    I also feel like I don't have the energy to do two things at the same time, so that's why I'm half assing the company.

    Have anyone of you gone through a similar situation? What did you do?

    submitted by /u/Flowerburp
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    Can I use my personal credit card for business expenses?

    Posted: 05 Dec 2017 04:56 PM PST

    So I registered for an LLC but was told my EIN would be delayed 4-6 weeks...So I won't be able to open a business credit/debit card for a while.

    I need to pay a PO for products we're getting manufactured ASAP. Was wondering if I can just use my personal credit card for now and add that expense later?

    submitted by /u/poopcorn2121
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    Is it possible for a student to sell a non-academic product to their university?

    Posted: 05 Dec 2017 04:46 PM PST

    I am a freshman in college and I just recently thought about a product that could greatly benefit the students (It is a potential product that is not related to academics). When I initially thought about this, a million questions came to my mind: 1. Would a university ever buy from a student? (It is a insanely large university.) 2. Since this is just a mere thought and no income to make an actual demo, is it possible to simply just pitch an idea to them and if they buy, then I make? I know there a trillion other barriers that come to mind but first I at least want to know if these 2 questions are possible.

    submitted by /u/AlphaTriDelt
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    What do you do when you can't find a store front to rent out?

    Posted: 05 Dec 2017 02:58 PM PST

    If I had to guess, I probably soent 30+ hours looking for a spot for my business. I can't find anything at all on a site called loopnet, or Craigslist.

    Either 1. It's way too expensive or 2. (and almost ALWAYS the case) there is competition right up the block from the spot or right next to it.

    What do you do when you just can't find a spot?

    submitted by /u/tncDude
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    What is the best printer/copier/scanner for a small office?

    Posted: 05 Dec 2017 02:46 PM PST

    Hi, I amcurrently looking for something that can handle printing/copying about 4000 to 6000 pages per month. My budget for this is $500 but if there is anything that can handle this job for a cheaper price then better. Thank you so much!

    submitted by /u/tineanthea
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    Need help determining how much to pay myself

    Posted: 05 Dec 2017 02:24 PM PST

    Hi everyone! I have a small online-based business where I sell my products across multiple channels.

    Thankfully it's profitable.

    My problem is that I have no idea how much to pay myself. I haven't taken a salary in 1.5+ years.

    Is there a formula to use to determine the amount the business could pay?

    If someone has some insight I'd love to discuss privately where I can provide some figures.

    Thanks again!

    submitted by /u/dmce01
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    1099 Misc Forms by Jan 1?

    Posted: 05 Dec 2017 01:48 PM PST

    I have a small biz that just consists of myself. I hired about 15 freelancers over the course of 2017, who I paid above $600. So what is the protocol with 1099 Misc forms? I fill them out and then send them to the freelancers and then what? And do I have to submit by Jan 1 2018, and where do I submit them to?

    submitted by /u/lqcnyc
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    Feedback from Small Business Owners

    Posted: 05 Dec 2017 01:44 PM PST

    We are trying to put together some useful information about creating Cash Flow for Small Business Owners to have as a resource. (Link below) Can some of you check it out and share some thoughts on what you think about the info and how we could make some improvements or what info you might want that we don't have? Thanks!

    submitted by /u/JordanPridemore
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    Small business health insurance question.

    Posted: 05 Dec 2017 01:34 PM PST

    Hello!

    Some background:

    I own a small S-Corp business where we have two employees (myself and my spouse) and multiple contractors whom I send 1099s. All last year my business paid our two identical health insurance plans bought directly from the insurer.

    My question:

    *Should I buy insurance just like I did last year?

    OR

    *Use the SHOP option (Small Business Health Options Program) and maybe qualify for the "Small Business Health Care Tax Credit?"

    Any insight would be much appreciated.

    submitted by /u/Weed-Fairy
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    I ran a survey with a bunch of small business owners and want to send them all a small gift card as a thank you. Any suggestions?

    Posted: 05 Dec 2017 01:05 PM PST

    Looking to avoid Starbucks or Amazon if I can... since they're not necessarily the most friendly competitors for many small businesses. Is there a product/service that any small business owner COULD use, that isn't a massive corporation? Kind of a funny question now that I've written it out. Any suggestions are appreciated.

    submitted by /u/jeremywblack
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    S-corp vs. LLC - start-up expense deductions

    Posted: 05 Dec 2017 12:20 PM PST

    Hi all.

    Are there any differences, between an S-Corp and LLC, in how start-up capital expenses are written off as deductions on the owner's personal taxes? In this case, both the S-Corp and LLC are single member.

    I'm pretty sure that the answer is no differences, they both would be reported the same on their own Schedule C's, and the impact of them on the owner's personal tax burden would be the same. Is that right?

    Thanks!

    submitted by /u/earl_grey_every_day
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