Startups Sell first, build later |
- Sell first, build later
- Do I expose my boss or just move to another company?
- what to show and keep confidential when making an accounting sheet for pitch deck
| Posted: 26 Dec 2021 03:53 AM PST After 8 years of being an entrepreneur in marketing and tech i discovered that 90% of all startups fail not because they dont have a product but because no one gives a sh*t. And while most wantrepreneurs still think their top secret heity teity business idea is worth a billion dollars customers know better. And guess what: your tinder for X isnt even close of being worth realising and no, you wont become the next mark zuckerberg just by pretending to be a tech talent because you once made a wordpress website for your friends moving business. And even when you are one of the few highly talented coding kids who managed to understand complex algorithms before having your first kiss - business is not about writing the most beautiful code, but about understanding your target audience and to be more precise, their needs! So dont even consider typing a single line in your pumped up IDE or setting up a new repository on github before understanding this thing and one thing only: You first get to know your customers and then build a product! And while this might sound easy as cake I can hear your brain rattling even though this is a post! Instead of wasting your precious time on doing things no one needs, hiring top designers to make you a barely pleasant logo for an arm and a leg and dreaming about success you should start thinking about the deepest needs of your target audience. First sell your product, then build it! [link] [comments] |
| Do I expose my boss or just move to another company? Posted: 26 Dec 2021 06:14 AM PST Background: Startup with 15 engineers with 4 "people facing" roles. CEO, CTO, head of growth, and me customer success. I currently report to the head of growth and I realized that he is clueless when it comes to working, running paid ads (FB, Google) , and in general competency. Problem is, he is buddy buddy with the CEO/CTO and none of his work is tied to KPIs or metrics. I truly believe this is someone who has B.S'd their way through life and there's always a "story" as to why things are happening or not going well. It would be fine if we are a large company and I would not even care tbh. But we aren't and our lack of growth (talking 1K of new revenue a month; which is terrible) is bother the fuck out of me. I also have direct access to all FB ads accounts, chargebee, results, KPI's etc so I am not talking shit. The CEO and CTO fail to question the impact of ad spend and the number of demo / new MRR acquired because of their efforts. I'm talking about 20K USD a month spent on FB ads without metrics. The only things reported are "the cost per lead is going down" or "this ad is working well", "there's a problem with the FB pixel" just continuous BS. Maybe this is more a reflection of poor CEO leadership as he is able to get away with it? I know someone may say, control what you can control; but at the size of this company and with a shitty growth person. It can mean the difference between growing or going bankrupt. It drives me up a wall BECAUSE, at my last two startups I was at for 3 and 2 years respectively; growth / performance / paid whatever you want to call it, HAS TO MEASURE THEIR IMPACT. For example: how much ad spend got is these number of conversions, how many demo's were set, what is our inbound pipe like. Etc He comes from an extremely unrelated field but is one of those "i'm always learning everyday B.S" on those online classes to improve themselves. I am not jealous of his title, his comp or his standing in the company. I could care less. What I care about is that someone who is incompetents is dragging the company down and nobody else seems to see it. Open to feedback, call me out if I am being biased; but my best friend at my last company (head of growth) agrees that a performance person without weekly or monthly metrics to show their worth is a poor reflection of the CEO and leadership as a whole. Do I stay and STFU, do I leave and expose, do I expose and stay? I feel stuck tbh. My mentor says keep working here and eventually it will all be exposed. Thoughts? [link] [comments] |
| what to show and keep confidential when making an accounting sheet for pitch deck Posted: 25 Dec 2021 12:14 AM PST As the title has stated. I am making a pitch deck for my company. It is not a startup perse, just a normal trading company that excel in suppliers management and fast on finding buyers. I am stuck with accounting, I have no idea what to keep confidential when showing our accounting data to potential investor, or what to show for that matter. Is there a guide or sample sheet that explain what should we show and highlight to demonstrate the company value and capabilities? [link] [comments] |
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