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    Tuesday, March 9, 2021

    Startups Are hard startups easier than easy startups?

    Startups Are hard startups easier than easy startups?


    Are hard startups easier than easy startups?

    Posted: 08 Mar 2021 10:03 AM PST

    Sam Altman (former YC president) wrote a piece explaining why he believes "hard startups" are easier to be successful with than "easy startups". His main points:

    • Hiring will be easier because people will motivated by the very important problem you're solving
    • An easy startup is a headwind (easy to start, hard to succeed), a hard startup is a tailwind
    • Having a long-term commitment will differentiate you from other startups

    Though I see where he's coming from, I still find it hard to believe. Hard startups require an amount of technical expertise, capital, and/or credibility that is just insurmountable for most people, especially if they're nontechnical. It will also be a tough sell for more pessimistic, shortsighted VCs. No, it isn't very inspiring to pitch the next Pinterest/Gusto/Discord, but I think viral growth and an upward trajectory will be able to persuade most people to join your otherwise goofy idea.

    Not to mention profitability will be easier to attain in the easy startup. There are literally 22 year-olds making $200k at Snapchat to build hot dog filters... Do most engineers even care as long as company trajectory, perks, pay, etc are good?

    What are your thoughts?

    submitted by /u/corpus_calipso
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    Register 1 company or 2 separate?

    Posted: 08 Mar 2021 11:18 PM PST

    Hi Everyone,

    We are working on 2 tech startups that are different from each other, so we bumped now into the dilemma of how should we move forward on registering them officially? Should we create 2 separate entities or should we create one business entity and have 2 projects under it. If we do 1 entity can we raise capital for each separately or that won't work and we will be losing equity from our main entity?

    Thanks.

    submitted by /u/eatplov
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    Hi! Do you have a problem validating your idea?

    Posted: 09 Mar 2021 01:41 AM PST

    Hi! I am right now at a stage where I have so many ideas to start. I try to validate each [talking with people, market research, etc] one but I find it extremely difficult and I want to know if it's a problem of mine or is something general. I would like to hear your opinion.

    Thanks for your time.

    submitted by /u/serban1313
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    I'm just a freelance dev and was approached by a non tech "founder". He keeps offering equity. Couple questions.

    Posted: 08 Mar 2021 10:11 PM PST

    Ok so... I don't know much about the startup space. I'm just tryna quit my job (I work at a dev agency. Pay isn't great, bored, tech stack sucks, etc)

    So I started doing some freelance work.

    The TLDR is this: is there such a thing as a hybrid approach? I don't mind taking some equity, but I want to make sure I get paid, which I'd be charging hourly. If the startup fails, then I'm still ok and haven't wasted X time. If so, how do I determine what kind of equity to take?

    --- non tldr----

    I'm not in a position where I want to risk it all on some startup idea.

    Not only that, I don't know the guy very well. No idea if he's got the work ethic, experience, adaptability, or whatever is needed to make a startup succeed.

    It actually sounds like if I didn't build his mvp he'd be pretty much dead in the water. No list of beta users or anything like that, just industry experience. Not sure how hard it is to get a tech co-founder lol.

    The only reason I'm even going to work on the MVP is because I was about to start building a quick mobile app for my portfolio anyway.

    That, and he claims to have investors who are very interested in funding his idea, but I haven't verified that yet.

    Anyone have any thoughts on this situation? I'd like to come up with a fair arrangement while acknowledging that this isn't "my baby". My goal is to build my agency, but I understand that type of business doesn't really scale. Is a hybrid i-get-paid-hourly + equity arrangement common?

    submitted by /u/newppcdude
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    How to validate this product before fully developing it.

    Posted: 08 Mar 2021 04:52 AM PST

    My product is a website where startups can go to schedule a live pitch in front of 100's of investors. The aim is to shorten the time it takes for a startup to get in front of an investor and to allow investors to see startup teams in their raw form without all of the hassles. We DO NOT have every detail worked out just yet but we do have a basic concept and design. Here are some answers to the FAQ:

    Isn't this like Kickstarter?

    No, it's not like Kickstarter or any other popular platform out as they do not show live pitches.

    Will the actual investing be done through the site?

    No, it just simply places startups in front of investors to pitch live.

    Do investors have time to sit and watch pitches?

    Certainly. They just look at the schedule, sort by an industry of interest, and select which pitches they would like to be notified for.

    What if the investor wants to invest?

    They can message the team through the site and the startup's contact info will be posted up during the pitch. They can also save the pitches to their profile to look at later.

    How will the site make money?

    Startups can sign up for a free time slot or pay for a better time slot. Other paid options include longer pitch slots, the ability to add multimedia during the pitch, being featured on the front page before your pitch, and a few others. The paid features will increase their chances of getting an investment significantly.

    Now that I've laid that out my question is how can I validate this before building it? I've already asked startups if they'd be interested and it's always a yes. With investors, it's 50/50. Either they like the idea or tell me that they wouldn't have the time to use it. Those same investors who say they wouldn't have the time also told me that they spend time on sites like Kickstarter or here (Reddit) so I think they may have a misunderstanding about what the product is.

    What would be a good way to see if this works without fully developing it?

    submitted by /u/TrickyRicky750
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    Buying Social Media Followers - Yay or Nay?

    Posted: 08 Mar 2021 12:48 PM PST

    Hi, my founding team is looking to increase the number of social media followers for our new profile. They've asked if we can 'buy followers, interactions' on our social media channels (1k followers on Instagram, 250 Twitter, etc.)

    I'm very reluctant because I feel it can jeopardize and perhaps get us banned from those social media channels. Has anyone had experience with this, thoughts on how to go about this?

    Thank you all in advance.

    submitted by /u/LGonzo21
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    Looking for advice - Corporate Entrepreneur in Residence Interview

    Posted: 09 Mar 2021 01:02 AM PST

    Hi all,

    I have a corporate EIR interview coming up soon. I have prior startup experience in a P&L Owner/GM role in a Series B startup.

    How would you advise preparing for this upcoming interview with the managing partner for the region?
    This company is an innovation lab that helps bigger consumer brands with digital innovation and builds new business ventures.
    I would love to hear from anyone who has experience with interviewing for this type of role or hiring for such a role.

    Appreciate any help.

    Thanks!!

    submitted by /u/wannabejuliachild
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    Do I need multiple LLC ?

    Posted: 08 Mar 2021 11:26 AM PST

    I do YouTube and get paid for it, I also own 4 websites that make money. I already had an LLC for 1 of them, then I just made a brand new LLC planning to use it for the other 3 brands and as account for YouTube deposit. The banker told me it had to be specific for 1 or 2 things.

    What's the best way to go about handing the finances? I really need to sort this out because it was kind of hard for me to get an apartment I provided bank statements but I want to be setup so I can provide more proof of income.

    submitted by /u/tjdageneral
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    DBA’s and Payroll Under an LLC

    Posted: 08 Mar 2021 05:23 PM PST

    Does anyone know how I would go about doing payroll under an LLC and my DBA?

    I have an LLC, currently with 0 employees. I wish to open a DBA that will be doing something completely different from the LLC.

    So when I want to hire people for my DBA, can the DBA be used as the name on the W2's and paystubs? Or is it the LLC? And if I want to hire for both, how do I keep those separate?

    Should I just open up another LLC?

    submitted by /u/Aztinac_1
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    Can you outsource starting a business?

    Posted: 08 Mar 2021 01:21 PM PST

    I'm looking into a couple potential ideas I have to supplement an existing startup I've run for 6 years with a good friend.

    I'm trying to do this the "right" way with a deck to present to any potential VC's. It's led me to wondering if it's more effective to outsource things instead of finding partners here or doing it myself (including parts I'm not very skilled at) - something I never considered until we started saving the current business a ton by doing so.

    Good or bad idea? Interested in all aspects I can pay someone else to do, but specifically web platform design and development, potentially marketing and graphic design as well. Goal is to save time and money, not send it out and spend boatloads more for mediocre work.

    submitted by /u/Bigmealplantime
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    Software Startups that aren't GUI Based

    Posted: 08 Mar 2021 05:10 AM PST

    Hey Everyone,

    Weird question, but I really need help. I'm a software engineer who would like to make money on the side/work towards having my own business. I've always been like this, a lot of the times its less about the money and more about having freedom to work for myself.

    Lately a lot of my 'ideas' are usually some sort of tool or something GUI based. Often that makes things 10 times harder and 10 times more time consuming.

    Lately I've had the thought of developing an API or something that would be purely software, or some sort of SAAS. I don't know if this is something I could even make money doing, but I've always wondered if I could find a way to start a businesses doing something like that.

    My question for everyone here, have any of you ever started a business like that? I'd be curious to hear your thoughts/experiences.

    I've been very discouraged nowadays as it feels like any idea I have someone has already brought to market, or someone bigger could steal it in a second

    submitted by /u/Skippertech
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    Ready to drink cocktail

    Posted: 08 Mar 2021 03:21 PM PST

    Hello, I've been working on a start up for a ready to drink cocktail brand that will be uniquely packaged to stand out on the shelf and will offer a range of different flavors. Does anybody have experience with creating a unique bottle for a beverage company? I've tried reaching out to many different engineers but haven't had any luck to come up with a design that fits my goal while also being cheap enough to produce on a massive scale.

    submitted by /u/Alternative_Day_7888
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    Does it matter how many color variations your logo has?

    Posted: 08 Mar 2021 08:58 AM PST

    My company's logo has three main colors that are used in different variations (for example, we have an all black for high contrast and an all white for low contrast, and one that is our brand's main color).

    Would it be bad practice to use more than two or three variations? We also have a version of the logo where the actual logo is the main brand color and the word mark is white or black (depending on the contrast).

    submitted by /u/bill-nye-the-spy
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    What questions should you ask before joining a very new startup as a cofounder?

    Posted: 08 Mar 2021 08:20 AM PST

    To be clear, I have already had plenty of discussions and asked all the questions that I have had throughout this process--I just want to make sure I haven't missed anything else. Anyone have any questions they typically ask before joining a startup, especially in a senior/executive/cofounder role? We've gone through the technology, market entry, long-term growth, financial projections, funding/investors, equity, org structure, my role/expectations, competition/barriers to entry, etc. Thanks!

    submitted by /u/imwiththeband1
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    Regulation CF for non-accredited friends and family round?

    Posted: 08 Mar 2021 08:13 AM PST

    Hi folks!

    So a persistent question in this space is what to do about non-accredited investors. You're in a position where you need some money to get to proof-of-concept or MVP but you don't have a rich uncle, grandparent, or neighbor who meets the accreditation threshold and is willing to put down $50k on your idea. But you do have some friends and family that have a few thousand dollars lying around and think you idea is brilliant!

    The common refrain here is then: get thee to a lawyer! Which, ok, sure, I understand the need, but if there is no money to pay for some proof-of-concept materials there likely isn't the thousands of dollars to pay for a lawyer. The other option is to just informally write up your own SAFE or CN and hope for the best. At best these will need to be unwound at a later more critical time (like a Series A or IPO) or, at worst, you've accidentally committed securities fraud.

    The other legal alternatives that tend to be offered are either: just have them gift you the money, or raise it through a product crowdfunding campaign. This kind of misses the mark though; these people believe in your idea because they think it could lead to a profitable company and a return to them. I've heard vaguely about Regulation CF, but recently started investigating the websites that facilitate it, and this seems to be a solution to this (my) problem. You can solicit in your network and get confirmations, but formally execute the transaction via Reg CF and do so legally.

    What's everyone's thoughts on this?

    Edit: to be clear, I'm not looking for legal advice, just fundraising advice. Has anybody else used Reg CF for friends and family? Am I grossly overthinking this?

    submitted by /u/jabrodo
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    Any founders transitioned to VC?

    Posted: 08 Mar 2021 08:06 AM PST

    Has any founders built a successful startup and transitioned to becoming a VC or angel investor? What's your story? Do you invest in similar industries or not really? How did you transition? Do you still work in the startup? Is this a sensible path?

    submitted by /u/Snoo_49479
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    Deciding to quit regular job and switch to working at former side-startup full-time

    Posted: 08 Mar 2021 12:28 AM PST

    For someone who for a little while now kept on to his regular day job for a feeling of security and has worked on his own startup on the side for two years now, when is the right time to make the jump to being a full-time entrepreneur? The income on side of the startup has been quite stable and steadily growing over the past year.The limited time working on it is one of the main things that hold back its further progress and upscale.

    1. What should one look out for? Are there certain milestones that need to be checked off before quitting as an employee?

    2. Anyone with family who has struggled with this decision because of fear not to fulfill responsibility?

    3. What were your backup plans if things didn't work out at the startup?

    I am afraid I might be overthinking this decision and hope for some perspective on the topic🙏

    submitted by /u/Open_Phone5370
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    How to setup offshore office / branch office?

    Posted: 08 Mar 2021 01:45 AM PST

    I started operations in the U.S. and now in the process of setting up an offshore office in SE Asia. Should the name of the offshore business by default be "Company Name (new country) Co. Ltd"? Are there any legal considerations regarding connection with the original company? i.e is the offshore business considered a branch office or does that need to be designated in some way? Mainly looking towards eventually selling the entire operation, so I want to make sure it's formalized in a logical way.

    submitted by /u/BkkReady
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    Starting Remote? Pros and Cons?

    Posted: 07 Mar 2021 10:28 PM PST

    Have you ever heard of a company being remote from the idea stage (perhaps, with two co-founders in one place and two in another place)? I'm thinking this would be a good option to utilize resources in the two regions and get the "best of both worlds." Does this actually work and what are some other pros and cons you've seen? Thanks!

    submitted by /u/Dangerous_Apple9826
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