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    Marketplace Tuesday! (November 26, 2019) Entrepreneur

    November 26, 2019

    Marketplace Tuesday! (November 26, 2019) Entrepreneur

    Marketplace Tuesday! (November 26, 2019)

    Posted: 26 Nov 2019 05:07 AM PST

    Please use this thread to post any Jobs that you're looking to fill (including interns), or services you're looking to render to other members.

    We do this to not overflow the subreddit with personal offerings (such logo design, SEO, etc) so please try to limit the offerings to this weekly thread.

    Since this thread can fill up quickly, consider sorting the comments by "new" (instead of "best" or "top") to see the newest posts.

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    Anyone Feel like You're Handling a Million Things at Once?

    Posted: 26 Nov 2019 09:11 AM PST

    I've been doing this for about 6 months now (videography services) and I'm absolutely exhausted. I had NO IDEA how much extra work goes into running your own business.

    Half my time is going into just researching gig opportunities, lead prospecting, and constant back and forth emailing with potential clients. PLUS I still have to get my website redesigned and work on building my social media presence. I'm nowhere near able to hire an employee to take off the load yet either.

    How do you all do it at the early stage? What's the secret? Because I can't imagine growing into a full business with employees at this rate.

    submitted by /u/M_ayacaide
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    THE 4-HOUR WORK WEEK by Timothy Ferriss - my full book notes and full summary/review

    Posted: 25 Nov 2019 04:24 PM PST

    Hey everyone,

    I thought this would be useful for those looking to outsource tasks for their business or wanted to find ways to reduce the amount of time they spend on non-important tasks. The book was quite long, so below I've first put my summarised version, and below that is a much longer version of my original written notes that i made whilst reading the book.

    I've also made an animated version of them here: https://youtu.be/K4JXPebwedU, so you can go over my summary notes via whichever form you prefer.

    Summary notes:

    • Hello, optimum insight here, in today's post I'm going to summarise 'The 4-hour work-week' by Timothy Ferriss.
    • Now this kind of work week is said to be for the new rich. Who are the new rich, you ask? The new rich are those whose currencies are time and mobility. They use these currencies to achieve full lifestyle design.
    • Why is lifestyle so important, well think about this: when people talk about having £1m, usually what they really mean is that they want to have the lifestyle that this money can provide. Thus, the new rich focus on the lifestyle they want and leverage factors like currency differences to help them achieve this faster.
    • The goal of the book is for you to obtain the lifestyle that the new rich have. The key to this lifestyle is to free your time and automate your income. This income must be location-independent, as once you free your time and location, your money is automatically worth 3-10 times as much.The point of this kind of freedom is to give you options as this is what real power is in life, having the ability to choose.
    • Now there are four steps to achieving this life which anyone can follow.
    • These four steps can summarised by the word: DEAL, which stands for definition, elimination, automation and liberation. This is the order I will follow in this video, but for those of you watching that are employees you must follow this as DELA, focusing on liberation from your job before automation.
    • So the first step is definition. We all have different goals and priorities, Tim recommends having defined dreams to chase with timelines and written-out steps. Most people will never know what they want, hence the first step is the most important. The book specifies that these goals are not for happiness, they are for excitement which is actually a more practical synonym for happiness. So to help you with the definition step here are two things I want you to do:
    1. Firstly, Ask yourself what would excite me?
    2. Secondly, Use dreamlining to set goals. This is simply where you apply timelines to dreams. Tim splits his dreamlining into three parts, which are having, being and doing, for both a six and twelve month timeline. After having goals for each category, there is a number you must calculate called your required target monthly income. You work it out add the monthly cost of reaching these goals and add 1.3 times your monthly expenses to them represented by A+B+C+(1.3*monthly expenses).
    • Now the second step is elimination. To eliminate inefficiencies in any tasks, following the Parkinson's law and the 80/20 rule is vital. Parkinson's law states that a task will swell in importance and complexity in relation to the time allotted to it. For instance, the more time available to write an essay, the more important and complicated the task may seem.The 80/20 rule on the other hand says that 80% of your outputs come from 20% of your inputs.
    • Now looking at automation, you must learn how to outsource and be able to define clear rules and processes for assistants to follow before hiring them. Tim recommends that you identify your top five time-consuming non-work tasks and five personal tasks you could outsource for sheer fun. The result of this should be that you have more free time, whilst still creating large work outputs.
    • Now outsourcing is important, but having the right type of business can increase your chances of success. The ideal business for those who want the 4-hour work week lifestyle would be one where you sell information products which you can micro-test with advertisements. Before I move on, remember that the goal is not to automate everything, you first want to eliminate as many things as possible, and thus only automate what is left, which should only be what is most important.
    • The final step to be part of the new rich is liberation. For employees this means persuading your company to let you work remotely, which the book tells you how to achieve. Liberation means having a business or job giving you cashflow and location independence, whilst you put in fewer inputs and achieve higher outputs.
    • One last thing I'd like to mention is that the dream lifestyle mentioned in this book is more doable that most people think. Why? Well because travelling can actually be very cheap, and furthermore rather than trying to retire completely, why not just have mini-retirements? why not work for 2 months and retire for one month and then repeat?
    • Remember: true freedom is about having enough income and time to do what you actually want to do with your life.
    • If you liked this post, please support me in making more by subbing to my channel 'Optimum Insight,' thank you.

    My full notes:

    My story and why you need this book:

    • Tango for 5months, 6hr practices vs. couples with average 15 yrs together, they won.
    • Epidemic: job descriptions = self-descriptions.
    • New Rich (NR) use the currency of the NR: time and mobility = Lifestyle Design.
    • Leverage currency differences
    • People don't want £1m, they want the lifestyle it can provide.

    • Test the most basic assumptions of the work-life equation:

      • How do your decisions change if retirement isn't an option?
      • What if you could use a mini-retirement to sample your deferred-life plan reward before working 40 years for it?
      • Is it really necessary to work like a slave to live like a millionaire?

    • Goal: free time and automate income

    • Be a dealmaker:

      • Manifesto: Reality is negotiable

    • Deal: definition, elimination, automation, liberation.

      • Employees must implement as DELA

    Chronology of a Pathology:

    • 'Karooshi' - phenomenon where people work themselves to death.
    • Speed reading classes: found a market before designing the product = smarter.

    Chp1: Step1: D is for Definition:

    • Different goals/priorities, e.g. not the boss, but to be the owner.

      • E.g. make a ton of money, but with specific reasons and defined dreams to chase, timelines and steps included. What are you working for?
      • Rather than big payday, aiming for cashflow first.

    • 'If you can free your time and location, your money is automatically worth 3-10 times as much.

    • Money is multiplied in practical value depending on the number of W's you control in your life: What you do, when you do it, where you do it, and with whom you do it. This is called the freedom multiplier.'

      • Using this as criterion: the 80-hr per wk $500k pyear investment banker is less powerful than the employed NR who works ¼ hrs for $40,000, but has complete freedom of when, where and how to live.

    • Options - the ability to choose = is real power.

    • Options are limitless but first step: replacing assumptions

    Chp 2: Rules that Change the Rules:

    • Won gold medal in Chinese Kickboxing National Championships by exploiting opportunities in the rules.

      • Sports evolve when sacred cows are killed, when basic assumptions are tested. Same is true in life

    • Different is only better when it is more effective or more fun

    • 1.) Retirement = a hedge against becoming physically incapable of working and needing capital to survive. Shouldn't be goal because:

      • Based on assumption you hate what your doing.
      • Most people will never be able to retire + maintain a good standard of living
      • You'll get damn bored.

    • Thus, retirement shouldn't be the goal, but yes do plan for the worst case.

    • 2.) Interest and energy are cyclical

      • Alternating periods of activity and rest is important, thus do mini-retirements for higher productivity overall = having cake + eat it too.
      • Timothy does 1 month overseas relocation or high-intensity learning for every 2 months of work projects.

    • 3.) Less is NOT laziness

      • Our culture rewards personal sacrifice rather than personal productivity. Thus, not lazy to do less meaningless work to focus on things of greater personal importance.
      • Focus on being productive instead of busy.

    • 4.) The Timing is Never Right

      • conditions are never perfect, but if its important to you, just do it and correct course along the wat.

    • 5.) Ask for forgiveness, not permission

      • Try it and then justify it, as long as not going to devastate those around you.

    • 6.) Emphasise strengths, don't fix weaknesses

    • 7.) Things in excess become their opposite

      • Goal is not idle time, but more positive use of free time doing what you want as oppose to what have to do.

    • 8.) Money Alone is not the solution

      • By pretending money is solution you create a constant distraction preventing you from seeing just how pointless it is.
      • The problem is more than money

    • 9.) Relative income is more important than absolute income

      • Absolute income is measured via one variable: the dollar
      • Relative income uses two variables: the dollar and time, usually hours.

    • 10.) Distress is bad, Eustress is good

      • New Rich (NR) don't aim to eliminate all stress.
      • Distress: harmful stimuli that make you weaker, less confident.
      • Eustress: healthy. Role models push us to exceed are limits.
      • Its destructive criticism we need to avoid, not criticism in all forms.

    Chp 3: Dodging bullets:

    • Conquering Fear = Defining Fear. Once defined, looked at how he could deal with these scenarios.
    • Pure hell forces action, but anything less can be endured with enough clever rationalisation.
    1. Define nightmare
    2. What steps could you take to repair the damage?
    3. What are outcomes of more probable scenarios?
    4. If you were fired today, what would you do to get things under financial control?
    5. What are you putting off out of fear?
    6. What is it costing you to postpone action?
    7. What are you waiting for?

    Chp 4: System reset:

    • Doing the unrealistic is easier than doing the realistic.

      • As 95% people are convinced incapable of achieving great things, they aim for mediocre. The level of competition is most for "realistic" goals, paradoxically making them the most time- and energy-consuming.
      • Having an unusually large goal is an adrenaline infusion that provides endurance to go along with any goal.

    • Most people will never know what they want.

    • Goals are not for happiness, are for excitement which is the more practical synonym for happiness. E.g. follow your passion (your excitement).

      • Thus real question is not what you want or your goals, BUT it is what would excite me?

    • Boredom is enemy not some abstract failure.

    • He uses 'dreamlining': applying timelines to dreams. Differs from goal-setting:

      • 1.) The goals shift from ambiguous wants to defined steps
      • 2.) Goals have to be unrealistic to be effective
      • 3.) It focuses on activities that will fill the vacuum created when work is removed. Living like a millionaire requires doing interesting things and not just owning enviable things.

    • Gave students tasks of reaching impossible people. Goal is to have 3-4 email exchanges before asking for help from these powerful people.

    • Dreamlining process:

      • 1.) What would you do if there were no way you could fail? If you were 10 times smarter than the rest of the world?
        • 2 timelines (6 months, 12 months) - list up to 5 things you dream of:
      • 2.) Drawing a blank? 5 being questions
        • One place to visit
        • One thing to do before you die
        • One thing to do daily
        • One thing to do weekly
        • One thing you've always wanted to learn
      • 3.) What does "being" entail doing
        • Convert each being into a doing to make it actionable.

    • 4.) What are four dreams that would change it all?

    • 5.) Determine the cost of these dreams and calculate your target monthly income (TMI) for both timelines. A+B+C+(1.3*monthly expenses)

    • 6.) Determine three steps for each of the four dreams and take the first step now.

    Step 11: E is for Elimination:

    • Aim is not to do more, aim is to accomplish more by doing less via elimination
    • Last chapter you defined what you want to do with your time (definition), now you have to free that time whilst maintaining or increasing your income.
    • Remember its DEAL, but employees must do DELA. Entrepreneurs can automate, then liberate themselves in turn.
    • Effectiveness: doing things get you closer to your goals.

    • Efficiency: performing a given task in the most economical manner possible.

      • 1.) Doing something unimportant well does not make it important.
      • 2.) Requiring a lot of time does not make a task important.
      • WHAT you do is infinitely more important than HOW you do it.
      • Apply efficiency to the right things using Pareto rule: 80/20 principle
        • 80% of the outputs result from 20% of the inputs.

    • Goal: find your inefficiencies in order to eliminate the and find your strengths to multiply them.

    • Tim didn't realise that working from every hour from 9-5 isn't the goal; it's simply the structure most people use, whether it's necessary or not.

    • Maximum income from minimal necessary effort is the primary goal.

    • Slow down and remember this: Most things make no difference. Being busy is a form of laziness - lazy thinking and indiscriminate action.

      • Being selective is the path of the productive.

    • Employees should have goal of negotiating a remote work arrangement

    • Parkinson's Law dictates that a task will swell in importance and complexity in relation to the time allotted for its completion.

    • Solution: use Parkison's and 80/20 to identify few tasks contribute most to income and schedule them with very short and clear deadlines.

    • Poisonous people don't deserve your time, to think otherwise = masochistic.

    • Have clear list of priorities made the day before.

      • Learn to ask yourself "if this is the only thing I accomplish today will I be satisfied with my day?

    • No multitasking

    • Make shorter deadlines - use a countdown timer

    Chp 6: The low-information diet:

    • Cultivate a selective ignorance - learn ignore all things are irrelevant, unimportant or unactionable.

    • Reading 200% faster in 10 minutes, no comprehension loss:

      • a.) Use pen or finger under each line
      • b.) Begin focusing on third word then move third from last word = peripheral vision.
      • c.) Try again but with only two snapshots/fixations per line
      • d.) read too fast for comprehension but with good technique for five pages, then go back to reading at a normal speed.

    • 1.)Go on immediate one-week media fast.

      • Use LeechBlock to block sites for certain time.

    • 2.) Develop habit of asking yourself, "Will I definitely use this info for something immediate and important?"

    • 3.) Practice the art of nonfinishing: starting something doesn't automatically justify finishing it.

    • Comfort challenge: get phone numbers - 2 per day for 2 days.

    Chp 7: Interrupting Interruption and the Art of Refusal:

    • Learn to be difficult when it counts, e.g. school, having reputation of being assertive will give you preferential treatment without having to beg every time. E.g. asking 2-3 hrs of questions when don't get an A.

    • Interruptions:

      • 1.) Time wasters: e.g email that is unimportant.
      • 2.) Time consumers: tasks need to be done but often interrupt high-level work, e.g. responding to emails or phone calls, personal errands.
      • 3.) Empowerment failures: times where someone needs approval to make something small happen. E.g. fixing customer problems.

    • First limit email consumption and production, never do first thing in morning, do most important task first.

      • Have 2 times for checking emails, tell your colleagues. Or call if emergencies.

    • Have 2 phone numbers = 1 urgent and 1 non-urgent.

      • Don't encourage people to chitchat, make them get to point immediately.

    • It is your job to train those around you to be effective and efficient

      • 1.) Order preference/urgent nature of issues; email, phone, in-person meetings.
      • 2.) Respond to voicemail via e-mail. Use 'if...then' structure. This prevents follow-up questions.
      • 3.) Make sure they define PURPOSE of the meeting. 'What are topics? Thanks in advance' then answer these questions/topics via email so no need for meeting.
      • 4.) If you cannot stop a call from happening, define the end time.
      • 5.) Again pretend your busy if someone comes to your cubicle, wear headphones/fake phone call. Ask intruder to email you.
      • 6.) Puppy dog close: use to help superiors develop the no-meeting habit. Say, "lets just try it once" reversible trial.
      • Make sure you achieve more outside of meetings to covert to permanent routine.

    • Time consumers:

      • Only produce in batch - utilising economies of scale.
      • Apply batching to other things, e.g. bill payments, you will save time which you can measure the cost savings off via working out your hourly rate.
        • Can do this by removing 3 zeros and halving your annual salary to get hourly rate approximate.
        • If problems from batching E.g. losing sales, cost more than time savings, then scale back to a less-frequent batching, otherwise increase batching time gaps.

    • Empowerment failures: establish rules to give employees power, e.g. to fix problems themselves as long as cost is under $100. Suggest a one week trial to your boss.

    • Summary of this chapter:

      • Create systems to limit your availability via e-mail and phone and deflect inappropriate contact.
      • Batch activities to limit setup cost and provide more time for dreamline milestones
      • Set or request autonomous rules and guidelines with occasional review of results.

    • Tools:

      • Evernote
      • GrandCentral
      • YouMail
      • Doodle
      • Timedriver
      • Xobni
      • Jott
      • Copytalk (dictate up 4 mins, get transcription in hrs)
      • Freedom

    • Comfort challenge: say no for next 2 days to all that won't get you fired.

    Step 111: A is for Automation:

    Chp 8: Outsourcing life:

    • 1.) Get an assistant - even if you don't need one. Learn to command, start with a test project

      • Use domestic help for language-intensive tasks and foreign assistants in the early stages.
      • Elance
      • Virtual assistant ($6.98)
      • Remember your goal is to free your time to focus on bigger and better things.
      • Remember: eliminate before you delegate/automate - make sure its important.
      • Principle one: define rules and processes before adding people.
      • Hiring a team rather than solo VA is safer, e.g. if gets ill.
      • Forbid VAs from subcontracting work to untested freelancers without your written permission. Brickwork is good.
      • Never use debit cards for online transactions or with remote assistants. Reversing unauthorised credit card charges is painless.

    • 2.) Start small but think big

      • Look at what has been on to-do list the longest
      • Each time change tasks or are interrupted, ask "could a VA do this?"
      • Examine pain points - what causes you the most frustration and boredom?

    • 3.) Identify your top five time-consuming non-work tasks and five personal tasks you could assign for sheer fun.

    • 4.) Keep in sync: scheduling and calendars

      • BusySync
      • SpanningSync
      • WebEx Office

    Chp 9: Income Autopilot 1:

    • This chp is for those who want not to run businesses but for those who want to own businesses and spend no time on them.
    • Ideal model: a product where test less $500 and can lend itself to automation within four weeks, and when running can't require more than one day per week of management.
    • Cash flow and time: with these two currencies, all other things are possible.

    • 1.) Pick an affordably reachable niche market

      • Find your market, then develop a product for them.
      • Ask yourself:
        • What groups do you understand? What do you own and what groups of people purchase the same? Find related magazines and find out cost of advertising

    • 2.) Brainstorm (do not invest in) products

      • Create a premium image and charge more than competition
        • So can sell fewer units
        • Lower-maintenance customers
        • Higher profit margins = safer. 8-10x markup.
        • Should take no more than 3-4 wks to manufacture.
      • Option 1: resell product
      • Option 2: License a product.
        • 2 parties:
      • Option open to most people = option 3: create a product
        • Make prototype, then take to a contract manufacturer or find generic or stock product that can be repurposed for a specific market. Have then make, stick a custom label on it = "private labelling"
        • INFORMATION products meet our criteria best

    Chp 10: Income Autopilot 11:

    • You must micro-test your products using inexpensive advertisements
    • 1.) Market selection
    • 2.) Product brainstorm
    • 3.) Micro-testing, e.g. auctioned products on eBay to test demand before purchasing inventory.
    • 4.) rollout and automation

    Chp 11: Income Autopilot 111:

    • Once you have a product that sells, it's time to design a self-correcting business architecture that runs itself.
    • Contract outsourcing companies and allow them to communicate among themselves to solve problems and give them written permission to make most inexpensive decisions without consulting you.
    • The more options offer customer = more indecision and so fewer orders.
    • Art of "undecision" minimizing the number of decisions your customers can or need to make.

    • Not all customers are equal: prevent problem customers from ordering in the first place. Those who spend the most complain the least.

      • Use a 'lose-win' guarantee, e.g. delivered in 30mins or less or its free.

    • Look Fortune 500

      • 1.) Don't be CEO or founder
      • 2.) Put multiple e-mail and phone contacts on website
      • 3.) Set up Interactive Voice Response (IVR) remote receptionist.
      • 4.) Do not provide home addresses

    Step IV: L is for Liberation:

    Chp 12: Disappearing Act:

    • Steps for employees to work remote:

      • 1.) increase investment: want company to invest in you as much as possible, so larger cost if you quit.
      • 2.) Prove increased output offsite, e.g. by calling sick.
      • 3.) prepare the quantifiable business benefit
      • 4.) Propose a revocable trial period
      • 5.) Expand remote time
        • Sherwood ensures his days outside of the office are his most productive to date.
      • Alternative: Hourglass approach: where you get a short remote-agreement and then negotiate back up to full-time out of the office.
      • Practice the art of getting past "no" before proposing.
      • 6.) Extend each successful trial period until you reach full-time or your desired level of mobility.
        • Don't underestimate how much your company needs you. Perform well and ask for what you want. If you don't get it over time, leave. It's too big a world to spend most of life in a cubicle.

    Chp 13: Beyond Repair:

    • Most people aren't lucky enough to get fired and die a slow spiritual death over 30-40 years of tolerating mediocre.

    • The phobias keeping people on sinking ships:

      • 1.) Quitting is permanent. No it isn't, can continue career at later point.
      • 2.) I won't be able to pay the bills
        • Well you should have a new job or source of cash flow before quitting.
        • Also, not hard to eliminate most expenses temporarily and live on savings for a brief period.
      • 3.) Health insurance and retirement accounts disappear if i quit
        • Untrue.
        • Can get medical and dental coverage for $300-500 per month
        • Transferring 401 (k) took less 30 mins
      • 4.) It will ruin my resume
        • Do something interesting and make them jealous.
        • Fine as long as you don't sit on your ass after quitting.

    Chp 14: Mini-Retirement:

    • Most people dream of pot of gold at end of career rainbow. But travelling can be done VERY cheaply.
    • Why not redistribute usually 20-30 yr retirement throughout life instead of all at end.
    • Mini-retirements are recurring = lifestyle. E.g. Tim does 3-4 per year.
    • True freedom is more than having enough income and time to do what you want.
    • Must also be free from the stresses of a speed- and size-obsessed culture, for which you must be free from the materialistic addictions, time-famine mind-set.
    • Use credit card points for free travel and purchase tickets far in advance (3 months or more) or last minute, and aim for departure and return between Tuesday and Thursday.
    • You may realise that travelling the world and having time of your life can save you serious money.
    • Clutter creates indecision and distractions, consuming attention.
    • Tim says take absolute minimum with you when travelling, and set aside a "settling fund" to purchase things needed.
    • Most lifestyle for dollar: Argentina, Thailand, Berlin.
    • Minimalism: eliminate 80% belongings. Keep 20% use 80% of time.
    • Give a trusted member of family and/or your accountant power of attorney.
    • Get all required and recommended immunisations and vaccinations for your target region.

    Chp 15: Filling the Void:

    • Don't want too much idle time, want to live more.
    • Questions: if you can't define or act upon it, forget it. Be smart and put your effort where it can make the biggest difference for yourself and others.
    • Continual learning and service is key in life
    • To live is to learn - go abroad and learn language + one kinesthetic skill, e.g. sport.
    • 1.) Revisit ground zero: do nothing
    • 2.) Make an anonymous donation to the service organisation of your choice.
    • 3.) Take a learning mini-retirement in combination with local volunteering.
    • 4.) Revisit and reset dreamlines
    • 5.) Based on the outcomes of steps 1-4, consider testing new part- or full-time vocations.

    Chp 16: The top 13 New Rich Mistakes:

    • Perform a 80/20 analysis every two to four weeks for your business and personal life
    • Surround yourself with smiling, positive people who have absolutely nothing to do with work.

    Review:

    I would give this book an 8/10, I thought it explained the steps very well, but I still think Timothy could've explained better how employees could actually gain the location independence he mentioned as in many jobs I still think gaining liberation is the hardest step.

    If you've reached the end of this post, thank you so much for reading, I hope you learnt a lot and would appreciate hearing your thoughts in the comments!

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    Growing a Sports Bra For Nursing Mothers into a $330k/month Activewear Business

    Posted: 26 Nov 2019 12:34 PM PST

    Before I became a mother, I was a Personal Trainer, and so once I had recovered post birth, I decided to head back to the gym to catch up with clients, show Caden off, and do a bit of a work-out. As I was working out, Caden got fussy, so I went to feed her and this is when my 'ah-ha' moment came about! I battled my sports bra, trying to pull it up over my breasts to feed. Once I finally managed that, my boobs were then being squashed by the tight band. Milk was being pushed down and coming out too fast for Caden. It was a mess, and I was left infuriated. "This is impossible! There's got to be a better way!" I thought. So, as soon as I got home, I went online to look for some quality nursing sports bras. There was nothing.

    "Why has no one thought of this? How can mothers be expected to keep active and breastfeed when there's nothing practical out there to do it in!"

    I decided there and then if no one else would make the gear mums/moms needed, then I'd give it a go! I had absolutely no experience in fashion design, but I knew what was needed, so began drawing...

    Flash forward 19 months, and Adam (my partner in life and business) and I have just welcomed our second baby girl, Ryan into the world! Four days later, $20k of nursing sports bras arrive from China, and are emptied onto our front lawn…here we go!

    In 2020 we're set to turn-over close to $7 million. Cadenshae (named after our first born Caden, her middle name is Shae) now employs 20 staff and is recognised as the leading activewear brand for pregnant and nursing mothers, worldwide. Australia, New Zealand, the UK, the USA and Canada are our target markets.

    Why did you choose the maternity niche?

    I didn't really 'choose' it, it chose me! I stumbled across a niche market that wasn't being serviced, so I decided to try service it! And luckily...for all involved, it turned out to be a profitable decision.

    How did you validate the idea?

    You mean validate starting the business? Easy. I went online when I desperately needed a nursing sports bra...there was nothing available, and I thought if I am struggling to find activewear that is affordable, practical, stylish and colourful during this time in my life...then I bet there are other moms/mums out there who are struggling too! Starting this business to me was a no-brainer...there was such a huge need.

    Primarily, our demographic is pregnant women and new mums/moms. However, we have now launched a new range called 'LEVEL,' which is our non-nursing range, so just 'normal' activewear for our mothers who are no longer breastfeeding, but love our products and still want Cadenshae in their lives!‍

    The co-founder is my gorgeous husband Adam, and if you must know, we met on a dance floor in a bar years ago! ;)

    Did you have any experience/expertise in the area?

    Not really! I had a little bit of business experience, but I had no fashion design experience, and no idea about the apparel/retail/maternity worlds to be honest! But I backed myself to be able to start this company, because I was so passionate about what we were doing. I truly believe if you're passionate about something, and you have the 'fire in your belly, ' then you'll succeed. If you want something bad enough, you'll make it work. Also, the research I did after thinking up the idea proved there was a huge shortfall in this market...so I thought if we did this right, we couldn't go too wrong? I am a practical person and I love problem-solving, so this was so exciting to me, and I knew I could do it with the awesome support crew I had around me as well (now husband, parents, friends etc).

    Have you raised any money? How much?
    I had $20k which I invested to buy the first lot of stock (bras). That was completely my money which I had earned the old-fashioned way! Hard work! I sold my shares from a gym I partly owned in Australia a year or so before-hand, and the money from that was the initial investment for Cadenshae.

    Any tips for finding first employees?

    Yes. You have to go with your gut, trust that. Many people look good on paper, but they may not be right for the role. You need to find people that you connect with instantly, and people who are willing to learn, take direction, but also take initiative too once they know exactly what they're doing and what is expected of them. Adam does most of the hiring for our business as he has a gift for judging a person's character and work ethic based on one meeting. He hasn't been wrong about anyone we have employed yet as they're all absolute guns! Yes, get someone who has experience in what you need, yes, get someone who has the skills you need, but above all else - hire on their personality and what your gut and your intuition is saying - it's always right.

    Did you run any companies prior?

    Sort of. I was a part-owner/manager (there were three of us) of a health and wellness centre/personal training gym. I'd never gone solo before. Previously, I was a medic in the NZ Army, a beautician and a personal trainer.

    Business ownership is just something I've always wanted to do. I like the challenges involved in launching something and making it work. Before starting out, I could see that working for yourself has a lot of bonuses, a lot of stress for sure, but a lot of pros...so I wanted to do it. Working for other people doesn't really fit my personality type to be honest! I'm a creative thinker, so I want the ability to think of something and see it come to fruition, not have to jump through hoops for someone else, or implement other people's ideas...that's not for me!

    Family were behind us from the start, they knew we could do it. Friends weren't too sure what to make of it all, but were supportive none-the-less!

    What motivates you when things go wrong? What is the end goal?

    The fact that something has gone wrong motivates me! I am a problem-solver, and I like things done quickly...so I stop whatever I'm doing and fix whatever needs to be fixed as quickly as I can. Our end goal is to remain the best in the business. We are currently, but we have to maintain that lead.

    Do you have any advice for someone just starting out?

    Invest with your own money and bootstrap it if you can - that's if you want to remain in complete control, like we do. Trust your gut. Realise that sometimes profit isn't always 'King,' and make decisions based on your heart - 'heart over profit,' if you will! It might cost you initially, but in the long run, you'll be winning...consumers want more from their brands these days, they want them to stand for more, be more, give back...so aim for more than just profit - seek out what your customers would appreciate and give it to them. Give the people what they want!

    What has driven the most sales?

    We have a very strong social media presence, and we put a lot of time and resources into that. We work hard to be 'available' to our customers and to establish a genuine connection with them. We wanted to create a community of supportive mothers/parents who can all help each other out, and we have done that by being open, honest, real, and available. We put ourselves out there and it truly does result in repeat sales and customer loyalty - no doubt. People feel they know us personally, and they know what we stand for and what our brand is about…I feel like we have a special bond with our customers, and this is priceless to us, in so many ways!

    What is stopping you being 3x the size you are now?

    Money. Isn't it always money? Investment. If we had a few million invested into the business we could be much larger, and we know that. We have toyed with this idea before, but having investors means you can grow as a business, but you lose complete control, and I'm not sure we want to do that just now. There's also the DTC (direct to consumer) v stockists debate, should we remain DTC or expand into shops? We're toing and froing on that one too...these decisions take time and need a lot of consideration...so that's what we're doing right now...considering our options.

    How do you protect yourself from competition?

    To be the best, you have to work the hardest, and I know we do. Also, we do not stinge on quality...the quality of our products is essential. We work the hardest, we create the best gear with the best materials, and we invest time to connect with our customers...that's how we protect ourselves.

    What apps could your business not run without?

    Unleashed - for our inventory.

    Asana - for general business planning.

    Starshipit - for our shipping management.

    What are the next products you're working on?

    We have just launched our 'Shine Bright' leggings which are made out of recycled plastic bottles, they are gorgeous and environmentally friendly! We want to make more items out of this material and try to help the world to reduce waste, and do so in a positive way.

    Our other range we are focussing on is 'LEVEL,' the activewear for moms who are no longer pregnant or nursing...but just want to stay in our gear because it's that good. ;)

    Are there any releases you can tell us about?

    We're working on something a little different for next year, and I'm pumped about it! It's called the 'Kiardi" (a kimono and cardigan combined)! We're also working on a merino range which will be so great for the colder months!

    Where do you see the company in 5 years?

    I see us turning over around $30 million, maybe more annually. I see us having a far larger presence in the US, Canada and the UK...we have a presence there now, but we want to be bigger and be as large in those countries as we are in Australia and New Zealand. I see a staff of 50, not 20. We sponsor the fabulous Alysia Montano, but by then we'd like to sponsor a few more professional athletes as well. I have so many ideas, I'm just hoping that in five years time, we've pulled off a good hunk of them.

    What is current revenue? If you don't mind sharing

    Between 4 and 7 million. ;)

    Would you ever sell?

    Potentially, for the right price! But it would have to be to someone we fully trusted and who would hold on to the same morals and values we have...someone who would stay grounded, take care of the customers and give back to others who need it - that's just so important to us.

    If you enjoyed this interview, the original is here.

    submitted by /u/WideHold
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    how do you "learn business" ?

    Posted: 26 Nov 2019 09:53 AM PST

    i want to learn about business, money, entrepreneurship but honestly, i do not know where to even start. i dont have cash for uni and would like to "know business" i honestly do not know how that looks like but i would like someone to share their thoughts.

    ​

    i know the title is vague, the following questions are points that could direct this discussion.

    -what exactly is "business"

    - how would you explain business to a 5 yo?

    - how did you get started from a young clueless person into a money making business person?

    - what courses/classes/books/videos etc would you recommend to learn more about business?

    submitted by /u/fucko_007
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    What is the best way to create an app (digital agency, independants, employees...)

    Posted: 26 Nov 2019 07:30 AM PST

    Hello everyone !
    I want to build an app for my business, quite complex, like Meetup.com. For what I've seen, it could cost 70 000€ in a digital agency. I wanted to ask you guys what is the cheapest and best way to make an app on Android, my business is all about this app. Just to know, that the goal is to make it available on a website and Iphone in the future.

    I've seen on Fiverr developers do this, but I'm not sure about the quality and the delay, since it's quite a huge amount of work for one man.

    Or should I recruit a team from the beginning ?

    My idea was to start with a digital agency and then build up a team to maintain it, what do you think ?

    submitted by /u/OmawamoNoshinderu
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    Is Adsense ok when the traffic comes from Facebook?

    Posted: 26 Nov 2019 12:56 PM PST

    Hello everyone..

    I'll launch a new blog very soon. The traffic will come almost exclusively from a big facebook group. I don't expect organic traffic because the niche is rather unique and narrow. I may have almost 5000 visitors a day and there is nothing spammy or black hat.

    Now comes the question for the experts: can this affect Adsense performance on my new blog?

    Your answers are much appreciated!

    submitted by /u/Creative-Superman
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    How to create a blog designed for profit?

    Posted: 26 Nov 2019 12:22 PM PST

    I'm sure there's thousands of guides on how to start a blog, but I'm looking to start a blog for an entrepreneur. It's a somewhat niche subject that I'm heavily involved with. It's for a growing sport that I compete in and am a big fan of and am knowledgable on. I could talk this sport all day so I'm sure I'd have plenty of material to write about and would do a fine job running it. Any advice on what platform I should use? Tips on growing and running it? How do I monetize? How often should I post to it? Should I do news in the sport or updates on my progress as an athlete or tips for aspiring athletes? All 3? Any links to guides you recommend?

    submitted by /u/averageredditcuck
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    How did you use a VA in your business?

    Posted: 26 Nov 2019 12:22 PM PST

    For context, I own a marketing agency and am looking to hire VAs to handle my admin and backend work, so I'm looking for business owners who hired a VA for this type of work and hear about their experience working with VAs. If you have any advice, I'm all ears!

    submitted by /u/CrocheConsulting
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    I want to buy a laundromat when I work full-time. Am I asking for trouble?

    Posted: 25 Nov 2019 08:42 PM PST

    I am at a point in my life when I need to start thinking about additional income streams as I approach middle age, retirement, layoffs, whatever. One thing I've looked at has been buying a pre-existing laundromat. The idea of running a laundromat seems to be simplistic at its core but difficult to master. The real money seems to be in wash, fold and dry but that requires attendants.

    My wife and I feel like we can realistically devote about 10-16 hours a week to a business like this. If we hire a capable person to oversee the day to day, fill in when needed, learn to fix the basic mechanical issues and collect quarters, do we stand a chance of being successful? Or are we kidding ourselves?

    submitted by /u/rally_point
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    Looking to increase traffic & sales

    Posted: 26 Nov 2019 11:46 AM PST

    Hello everyone,

    Even though its Q4 I am looking to get some help in growing my e-commerce business more long term. Last year was the best year to date. I was able to supplement my income and grow my business. Due to the fact that it was a one man show I shortly came to the understanding that I couldn't do it all on my own so not only has social media changed (organic reach has dropped), but I also haven't been able to make many sales lately.

    So this brings me here to ask what you guys think and if you have any tips on how to rekindle my business. I was thinking of outsourcing some of the business to assistants to help scale but not sure if that is the right move. Would be grateful for insight. I have a mentor that is starting to help me really focus on the mission and then ultimately it should help with developing the marketing for it but again looking for some additional insight.

    Thanks!

    submitted by /u/beboldermedia
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    The last exit before the cliff.

    Posted: 26 Nov 2019 11:19 AM PST

    Hi,

    I have been an entrepreneur for the last 3 years and I had to close my last project. I have completed my project which I had left half before with 3 months of work. I'm trying to do the best I can. Now I have to market the product and I'm not good at it. Besides, I don't have any budget for advertising right now. I'm trying for Seo but I guess it will take time. I need an idea about marketing.

    Project: https://emlakpro.net

    submitted by /u/rmznpydn
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    Can you guys please do this very quick survey for me about a company name! It's totally anonymous, it will be extremely helpful, thank you!!

    Posted: 26 Nov 2019 11:11 AM PST

    Hiring a Virtual Assistant with sensitive data

    Posted: 26 Nov 2019 10:56 AM PST

    I definitely need and want to hire a VA, but the specific job/task I have in mind bears some liability my business couldn't afford. I get anywhere from 3-8 daily leads emailed directly to me from potential customers, and I need to that information into a spreadsheet. I normally do it, but I am probably 100 or so leads behind and I know I am missing out on business/money because I am not logging them fast enough. There's the thing, my leads are pretty sensitive with home addresses emails cell phone numbers of people who would not want their information in the wrong hands (as anybody would). For me, there could be serious consequences and repercussions if I was "sharing" that info with a 3rd party, and it ended up in the wrong hands. Ideas, thoughts on dealing with VA's when it comes to sensitive and personal data ?

    submitted by /u/Superchargedrange
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    Sports Memorabilia Business

    Posted: 26 Nov 2019 10:48 AM PST

    Wondering what everyone's thoughts are on this sports memorabilia business. They sell things like jerseys, flags, cups, a lot of framed pictures, all kinds of sports related items.

    Asking price is 200k Inventory included is 150k cost, 300k retail 3400/mo rent for 6k sq ft The business does custom framing, and has supply inventory to do that, valued at about 8k Business has been open for about 7 years and average annual sales have been 350k with sales increasing slightly each year. Annual profit is about 90k with the owner being completely absent and not covering the stores hours.

    This is pretty much all the information I have at this time. I was just wondering everyone else thoughts and if you think it's worth pursuing more information?

    submitted by /u/GrownSimba247
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    Any good resources to learn the principles of being Strategic?

    Posted: 26 Nov 2019 10:39 AM PST

    I was listening to Unleash Your Strength podcast ("Create New Ways Like Strategic"), and I hadn't been considering Strategy or Strategic as a more obtainable skill like sales or negotiating per example. I've listened to great books on sales and negotiating, but I was wondering if anybody had any useful resources on learning how to be a strategic thinker in general.

    submitted by /u/SomeHowIManage1990
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    This big Public Freakout Videos channel steals content from smaller channels like this CONSTANTLY. How does YouTube not care enough to protect smaller creators from bullies like this?

    Posted: 26 Nov 2019 01:51 PM PST

    Is YouTube intentionally ignoring this widespread problem or are they just negligent?

    Just look how blatant this is.

    Have you experienced this or have any answers on how to fight back?

    submitted by /u/zerodairy
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    Run a virtual company and practice gaining explosive customer growth

    Posted: 26 Nov 2019 09:45 AM PST

    A few years ago, I started a B2B SaaS education platform that eventually ended up getting over 45,000 users and is now run by a professional team as we scale to the next stage, and I find myself wondering what to do next.

    Lately, I've been playing around with several ideas and mainly reading a couple of books on entrepreneurship - How to start a startup, Zero to one, Traction etc.

    Having forced myself to read these books, I realize that there is so much of good advice available for cheap by some of the best entrepreneurs in the world, and yet I utilize just 0.1% of this, mostly because I don't read enough.

    While I definitely need to read more, I've been thinking about how education related to building and running a company can be offered in a more interactive manner through a game like simulation.

    In it, people will start a virtual company, create a product, learn about marketing and optimize for growth.

    I've mapped it out on a whiteboard, and here's how the game will work.

    The entrepreneurship game / simulator – Version 2

    1. You start by creating a company of your choice. They give it a name, description and image. (Example – "Rocket Inc." - Makes booster rockets for the 21st century, that can send people across the galaxy).

    2. Each company gets reviewed and approved – This is done by an administrator to ensure the company is up-to mark and people create good companies. (Example – "Your company Rocket Inc. has been registered")

    3. When you start a company, you get a seed fund of $500.

    4. You then create your first product. It should have a Name, Description and Image. (Example – Your company "Rocket Inc" makes "Falcon 21 Booster Rockets"). Each product gets reviewed and approved. A product costs $100 to make.

    5. Once your product is made, you need to make people aware about it and get some sales. To do this you need to market your product. Marketing activities come at a cost and have a sales reward tied to it (that is decided by an AI program – more on this later). To learn about marketing and try different strategies you access the marketing section of the app.

    6. The marketing section of the app helps you learn about the different marketing strategies (Example – Content Marketing, Viral Ads, Trade Shows etc.) and run small ad campaigns with each of these channels to see what's working for you. You learn about running targeted experiments to explore how your product works with different strategies, focusing on the right channels and exploring them further to increase your chances of success

    7. Based on various factors (the maturity and reputation of your company, channel traction, time-scale etc..) and AI algorithm decides what sales you get. Marketing channels mature over-time so you need to keep uncovering new strategies and experimenting further to optimize your sales and increase your company reputation.

    8. A product costs $100 to make. A sale gives you $200 in return. The amount of money you spend on a marketing strategy can vary, and with time you learn to measure things like customer acquisition cost, customer lifetime value and figure out what acquisition mechanisms are cheaper and how what worked initially, may not work as you scale.

    9. As your business grows, you get access to virtual VCs to invest in your company to grow your company faster. These investments require that you offer a piece of your company, which will have a valuation depending on how many products you have sold, money you have raised and overall growth and traction. You need to choose what works for you.

    10. The entire game costs something like $99 for a year. It's suited for anyone interested in running and growing a business.

    I would like your honest feedback on what you think.

    If you want to help develop the idea more and be an early adopter, please sign up at https://fanramp.typeform.com/to/FNbiW6?source=ent2

    submitted by /u/startupideas123
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    Whether we can trust more to a strong boss with weak employees or a weak boss with strong employees

    Posted: 26 Nov 2019 08:43 AM PST

    In our observation of the rise and falls of many companies, we have many examples before us of how a company can be ruined by a weak boss and also by a weak staff. Though it is clear that the best recourse is for a company to have a strong boss and strong staff; in many cases, one finds that it is lacking in one of these areas.

    Furthermore, I would like to assert that despite the number of weak bosses who are able to hold a company through the support of their strong staff; it is mostly the case that a weak boss ultimately fails and harms a company. A weak staff guided by a strong boss can typically flourish easier than a strong staff under the authority of a weak boss. For weak bosses, in their resoluteness and fickleness, often have recourse to strategy and ideas that can be disastrous. And since, questioning the boss's decision or, at any rate, being against it, can cause serious issues for the staff, the strong staff remains silent in their obedience or resign and move elsewhere. Thus it is that while many people quit for personal reasons, a great many also quit from dissatisfaction with the company and a 'toxic work environment'

    In the case of a strong boss and a weak staff, the loyalty and dedication the boss has for the company will not only make him discipline more rigorously those in the company that need discipline, but will also terminate the bad employees from the job altogether and thereby prevent the disease from spreading. For, it is in the boss's interest to be admired by his staff but also to be respected. By having a company whereby employees have a stronger morale and are eager to help, the company grows and this manifests itself in sales and also influence. But where a staff is lost in morale, self-interested, corrupt, and unpunctual through the result of a weak boss, it will manifest itself outwards and so not only will the employees themselves be dissatisfied but also the clients. Those companies with a weak boss are always the ones with disappointed clients whereas those companies with a strong boss will either discipline the staff correctly and provide them with the motivation they need or otherwise eliminate them altogether.

    In my previous experiences, I have noticed cases of both and how both are bad, but overall, companies should prioritize their leaders firstly and by the boss's respectability, positive attitude, and determination, the company will grow.

    submitted by /u/Robert_de_Saint_Loup
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    Production of batteries/accumulators?

    Posted: 26 Nov 2019 04:46 AM PST

    What do you think about this type of business?

    I know it's nothing innovative but as I do some research, electric vehicles are the big thing now. It is fastest growing industry in China etc. etc.

    I am thinking how being supplier of some elements of the battery or battery itself for many different companies would work. Is the demand that big and it is going to grow?

    I think about this type of model because my family basically supply 3 types of the most basic elements used in toys for kids and they are making a loot of money just because they sell thousands of pieces per day. Batteries and that kind of stuff seems to be a lot more futuristic and profitable,

    submitted by /u/CrazyVaccum
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    Let your customers write your copy for you

    Posted: 26 Nov 2019 08:30 AM PST

    The best copy reads like your customers wrote it.

    But how actually do you do this? Well, in the case of Design Academy it's simple. Their welcome email asks "what is your biggest frustration with design?" All the answers are then saved in one big Google sheet: [See example]

    This means when it comes to writing landing page copy they don't have to guess. They know exactly who their customer is, the language they use and the pain points they want solved.

    Instead of writing "catch-all" copy they can write specific copy talking directly to their customer. For example:

    "Design principles for anyone wanting to improve their UI/UX skills" turns into "Design principles for developers taught in a non-pretentious, non-bullshitty way"

    Take the following copy from Design Academy as another example:

    Maybe you can see the difference between good design and bad but you have no idea how to replicate it. Or maybe you think design is only meant for those elusive 'creative types'—something you're not.

    To quote Laura from Design Academy:

    We didn't write that. Our customers wrote that. It was a recurring statement that we heard over and over and over again. All we did was listen.

    Copywriting doesn't require the perfect line or a flash of inspiration. Just ask your customers questions, and let them do the work for you.

    If you found this useful, I write quick marketing tips (like this one) over on Marketing Examples. Any questions, I'll be in the comments.

    submitted by /u/harrydry
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    Should I not be so confident in my business idea? I personally don't see a way to fail but I feel like I'm getting ahead of myself...

    Posted: 26 Nov 2019 11:56 AM PST

    Hello,

    I'm a fifteen year old entrepreneur in the making, I guess. I'm really interested in starting my own business, especially in the music scene. The one that I am looking at specifically is starting a high profile music festival, such as Tomorrowland or Ultra Music Festival. Obviously I wouldn't be able to start out at that scale right off the bat, but I would be able to build up to it. I find this type of work grueling but satisfying at the same time. The reason that I want to do it is to let people have the time of their lives all while seeing their EDM idols and having the time of their lives. I've been inspired by the atmosphere of these festivals, because they are always cheerful and help me feel better about myself and at peace with myself.

    I've done number crunching, and I will definitely need investing. I'm not sure exactly how much, but I definitely know that the profit will be greater than the initial investing money needed (which I'm pretty sure is what I needed to get anyways). Point is, I can definitely make quite a bit of money off of this. Of course I will need to wait until I am 18 then.

    I just feel like I am getting ahead of myself though. I feel like I am way too confident. I'm trying to find ways that I could fail, such as an artist cancelling or a someone not letting me rent land, but those aren't extremely demeaning factors as of yet.

    Does anybody have any advice for me? As I said I am only 15 and can't do anything about it until I'm 18 and out of high school.

    Thanks a bunch!

    submitted by /u/GoldenExbo
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    How To Actually Grow Your Email List

    Posted: 26 Nov 2019 11:50 AM PST

    Hey all,

    I know everybody is obsessed with growing their social channels nowadays and it seems that's all that most care about, but it can leave you vulnerable if that's all you focus on.

    The platforms can change their algorithm any day of the week and your entire business that you spent 5 years building through instagram can be gone tomorrow. That's why good ol boring email needs to be a vital part of your strategy.

    In case you lose your reach on social you will have a list that can still drive business and keep you afloat. Most marketers I've listened to say it's their most important channel. Way more valuable than any social media. Generally speaking if you're really good you can make $2-5/per email subscriber. And if you're really bad it'll likely be closer to $0.20 per subscriber. But I would shoot for $1/sub.

    Two simple ways to grow it would be:

    1) pinned posts and bios. On all your social channels that allow to pin a post or a tweet you want to have general post that links to an opt in page to get people on your list. You only have to do this once and then any traffic that comes to your profile will get the chance to become an email sub.

    2) Posts that push people to join the list. There needs to be a value exchange however. Don't just tell people to join your list because it's free and awesome. Make it clear that you are getting their email in exchange for your top 10 guide on the best exercises for 6 pack abs. If there's no value exchange or incentive it will be less effective.

    Hope this helped guys and if you want more info on email marketing I just released on new youtube video breaking it down deeper: https://youtu.be/zO5AurW3p0E

    all the best :)

    submitted by /u/nickkarasmedia
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    I just Launched

    Posted: 25 Nov 2019 07:28 PM PST

    Over the last month I have been working with a developer to make an interactive homework planner on Yourhomeworkplanner.com, I am a student who really has disliked all the options that have been given to me for writing or logging my homework. This year was the last straw though, in the past years it was fine for me to just throw away the agenda book but this year they got rid of that entirely and went digital. And the software they went with has THE WORST UI EVER. To add homework you have to go through around 9 screens. So I decided that I needed to make it simpler, and that my frustration here was a great way to show that this space needed a good option. We are still in open Beta right now, and there are many problems that are still being solved. However I have one question for you.

    How would I be able to attract users to this in a world where most of it is going to have to be just telling them and showing them.

    Thanks for any help.

    submitted by /u/Chaos_Studios
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    Tips for marketing to my target audience when I have such a niche market?

    Posted: 26 Nov 2019 07:41 AM PST

    I inherited my father's Religious Travel Company. We have been providing religious trips/retreats to mostly NYC churches/religious schools for close to 40 years. We basically provide every aspect of a church trip/retreat (transportation, meals, hotel accommodations, activities, liability insurance, complimentary chaperones, itineraries, etc.)

    How we market to our clients: Email marketing, snail mail, and cold calling.

    Email marketing: Seems to work the best of the 3. I email blast approximately once every 2 1/2 months.

    Snail mail: I am not sure what the success rate is. We send mass mailings 3-4 times a year.

    Cold calling seems to have a low success rate since most of the time the teachers are teaching during the day or do not want to be bothered on their free time during the work day. It seems to only be beneficial when collecting information of the head person of the school's trips.

    The target audience are the teachers/persons directly in charge of the religious trips.

    Anyone have any tips on how to better my marketing campaigns?

    submitted by /u/divine_pizza
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