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    Tuesday, October 22, 2019

    Just got fired, any way to spin this in interviews Sales and Selling

    Just got fired, any way to spin this in interviews Sales and Selling


    Just got fired, any way to spin this in interviews

    Posted: 22 Oct 2019 09:25 AM PDT

    Got fired for culture reasons earlier today. Ultimately company wasn't a good fit. I am a typical sales guy, and the office culture was more introverted and quiet. For my interviews moving forward is there anyway to spin this?

    Could I say I was laid off? Could I say I am still employed there? I know background check companies don't usually reach out to your current employer.

    Sorry y'all in a pit of despair and panic...

    submitted by /u/Magickarploco
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    Cold Calling Framework

    Posted: 22 Oct 2019 06:42 AM PDT

    For those calling on lists where every contact is not the exact same persona and you are trying to identify your best targets via cold outbound:

    Hi is this {{PROSPECT NAME}}

    Hi, this is Ryan with {{COMPANY NAME}}

    I am not sure if this is for you, but I was wondering if you might be able to help me?

    I'm calling to see if what we do for INSERT THE PROBLEM YOU SOLVE can help your team at {{COMPANY NAME}}

    Is this something you are directly responsible for or would you know who might be the appropriate contact to start this conversation at {{COMPANY NAME}}?

    submitted by /u/racerTSD
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    A superior was fired last Friday, out of the blue. Is it ok for me to call him and just, I don't know, say I'm bummed, or hope we can stay networked? Something like that?

    Posted: 21 Oct 2019 03:16 PM PDT

    Did my first 5am demo and closed it, am I a salesperson yet?

    Posted: 22 Oct 2019 10:02 AM PDT

    Just wanted to share a win; I am full cycle for a Saas company and woke up super early to demo to prospects in Australia. They liked it and we closed the deal a couple days after! Made it worth it to wake up so early haha

    submitted by /u/tsunamitas84
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    1 cold call or 20 cold emails?

    Posted: 22 Oct 2019 11:26 AM PDT

    Which do you prefer?

    Let's say I can do 10-20 cold emails in the same amount of time it takes me to make one cold call. Now that's if they pick up. When they do pick up, they'll tell me to email them anyway, but I guess it officially began the relationship.

    Another option is follow up the cold email with a phone call (or vice versa).

    Thanks!

    submitted by /u/burner_account_thx
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    At A Crossroads

    Posted: 22 Oct 2019 05:14 AM PDT

    I'm hitting a wall in sales. At 32, I have had years of success exceeding quota in the SaaS world (among other industries before I got here). But I am realizing that my heart simply isn't in the day to day grind anymore and as such have slowly started to decline in performance.

    I absolutely love the strategic aspect of sales - the market research, competitive intelligence aspects. Thinking if unique ways to approach a business problem that aren't obvious and taking it to the customer.

    But the minutes of what a job in sales has become is killing me. I can no longer spend half of my day every day updating salesforce. Constantly being chased down by my manager for forecast, etc. SaaS has become 90% process (and those processes I hate) and 10% strategy.

    Have any of you ever seen or pivoted to a role that's more what I would call Sales Strategy? I.e. helping account execs and management align product offerings to customer needs in unique non-obvious ways. I feel like I would be so much more engaged if I could do this full time instead of sitting in SFDC all day creating tasks and constantly answering questions about my pipeline.

    submitted by /u/WhalomPark
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    Transitioning out of TV sales?

    Posted: 22 Oct 2019 11:55 AM PDT

    Hi all,

    I am in the world of TV ad sales. I've been rep for about a year and one of our best new business generators. My numbers look great this year, but my compensation level is only going to barely break 50k. TV is becoming something I believe in less every day due to the lack of viewership quarter to quarter.

    I'm interested in moving to the Philly area and preferably into an emerging industry or the medical field. Is that possible with advertising as my background?

    Any advice would be helpful.

    Thank you

    submitted by /u/Big_DumbDumb
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    What is the job name for a person who gets clients for you?

    Posted: 22 Oct 2019 09:13 AM PDT

    I mean, I have a business and do you think a salesperson would be able to find clients for me? Is that their job? I am asking the name of the job because I am going to give an ad on Facebook jobs for the same? Should I teach this particular person on how to find clients? Or are sales people good at getting sales? I was confused if I should type affiliate marketer or salesman in the job post.

    submitted by /u/liamjacobjose4
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    Needing tips to push through this week

    Posted: 22 Oct 2019 09:12 AM PDT

    I'm 22, I have been at my first sales job out of college for a little over a month now with decent success. My role is a business development rep, so I don't really close any deals yet.

    We are in the last week of our fiscal quarter and I'm hitting a total wall. Long phone conversations leading to nothing, scheduled meetings with customers dropping. To add on top of it, all of my peers are having great success.

    I'm taking a quick 15 minutes this morning for a break to refocus.

    What else can I do to prevent this from sending me into a slump?

    submitted by /u/TheVanMan2345
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    Getting jobs out of state? Any advice is GREATLY APPRECIATED

    Posted: 22 Oct 2019 09:21 AM PDT

    Does anyone have experience getting a job out of state? Really looking at Denver. I'm finding it's increasingly difficult.

    I'm currently an account manager in Florida for a cybersecurity company, doing channel management. I'm not finished with my undergrad yet, but have equivalent experience. About a year left on my MIS degree. Very good sales track record, and am competent in interviews. I am thinking it's maybe my lack of a degree??

    Has anyone found it difficult to get a job out of state in larger cities (my city pop is 50k) with similar backgrounds? Especially in Denver? I'm becoming to feel increasingly trapped in my bubble here and would like to take my skills to a larger city

    I'll send you my resume for review, or interview, whatever I need to do for some sort of path forward. Love this sub, everyone has always been such a help, so thanks again.

    submitted by /u/spacecoq
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    BEST LEAD GENERATION TOOLS

    Posted: 22 Oct 2019 11:52 AM PDT

    Wondering what are some tools you like for lead generation, prospecting, etc. for email marketing campaigns? I am looking to companies, by zipcode, and understand what business they are in along with info about decision making that can be exported to mailchimp, salesforce, etc. Looking at Salesgenie which seems a bit ancient and not sure how great the product is. D & B looks better, but really expensive. Any others?

    submitted by /u/nyc_architect
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    Going into my first sales job interview.

    Posted: 22 Oct 2019 11:37 AM PDT

    BACKGROUND: I currently work for an alarm company as an install technician. The job includes selling enhancements (cameras, cell units, door/window contacts, Smoke/carbon monoxide detectors mostly). I originally took the job because I wanted to get my foot in the door and step into a sales position at the company a couple years in. As I was hired on, the company had just been sold to a much larger investment group, and so much has changed and they continue to make steps away from an employee favoring work environment. I am not longer on board with where the company is heading, and I have decided to move on. I have decided I want to just go straight to the sales game and I have an interview on Friday for an insurance company.

    MY QUESTIONS: 1) What kinds of questions should I be prepared to answer? (This guy does know that I'm basically a newbie to sales.)

    b) How do I explain my experience in selling enhancements to make it sound as good as possible even though it was a relatively small part of my job?

    — What advice did you wish you had when you started your first sales job?

    submitted by /u/UndersoldSandwich
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    I’m a reseller; how can I prevent the companies I buy from to not send invoices with the price I paid in the package my customer receives?

    Posted: 22 Oct 2019 11:31 AM PDT

    I buy cheap stuff on eBay and resell it directly for more money. I don't get the items shipped to me first, I ship it from the seller I buy from directly to my customer. I don't know what this is called so sorry for the explanation.

    I've just started this very recently and have just closed my first sale with this method. But there's an issue I'm thinking of. Usually when i buy something, they'll include a paper in the box like a printed invoice that said the price, how many I purchased, my name, etc. How can I prevent this?

    Is there some kind of message I can send to the seller every time I make a sale and have to order the items that will prevent them from including an invoice paper in the box with the price I paid? Or is there a different way I should be going about this?

    Thanks guys

    submitted by /u/kittycatstone
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    SAAS - commission pay with base salary

    Posted: 22 Oct 2019 11:07 AM PDT

    I need some advice on a job opportunity. Never been in sales but I've sold software as part of my startup.

    Potential job has offered me a base salary of 165k and a commission of 1%-2% (starts at 1% and increases the more sales I make) for each company that signs up for our monthly subscription software service. This is a bus dev role so I'll be acquiring the customers through distribution channels in bulk.

    My question is around the 1%-2% rate - is that industry average for SAAS? Thanks!

    submitted by /u/GrownManMove
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    How do you calculate the retention rate for your book of business?

    Posted: 22 Oct 2019 10:29 AM PDT

    I'm having a hard time wrapping my head around how upsells factor into it. My boss is suggesting we move the upsold revenue into assigned revenue after six months and it's destroying my retention rate that I'm bonused on.

    submitted by /u/checkyminus
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    Sending Personal Money to Client?

    Posted: 22 Oct 2019 10:22 AM PDT

    Hey Everyone, so I am working to win a deal from a competitor, and they offered way better pricing. I've sold the value over price, but the competitor offers enough value and way better pricing for the client to choose them at least in the short term. In the long term my pricing is better. Is it legal for me to personally cover the difference, about $100, to win this?

    submitted by /u/Capable_Llama
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    How can I brighten someone's day? Over LinkedIn, with no money.

    Posted: 22 Oct 2019 10:18 AM PDT

    So I'm making a networking effort to get certain terms with a company I want to work with. It's a situation where any of them could flip the switch and make this happen for me, but none of them have any good reason to.

    The end goal of this is to get the terms I want, but I'm fine if that doesn't happen. Either way I need to bring joy to these people. So how do I do that through LinkedIn messages with no budget?

    Gift cards are out of the question and maybe unprofessional. I was thinking of sending gifs of cute animals but that might be unprofessional as well. There's an app called Allset that's giving people $10 off food, maybe I could tell them about that.

    Any ideas on how you've done something nice to build a bond in a situation like this are welcome.

    submitted by /u/VisionAerial310
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    Working longer - how?

    Posted: 22 Oct 2019 05:11 AM PDT

    I am an SDR in my early 20s and I find that I'm physically unable to work for longer than 5 hours a day at 60%+ intensity well rested and dieted despite being in the office from 9 - 6.

    Yes, I can easily stay in the office for 50 hours a week to play ping pong, gossip and post #hustlehard #teamnosleep Instagram stories like some of my colleagues but my efficiency decreases exponentially after 5-7 hours I'd rather go home than stare at a screen and click the mouse at snail speeds.

    Does this naturally get easier with age? Is my brain just not powerful enough? Help me out guys

    submitted by /u/aucklandsalesguy
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    Ways you get out of a slump from hell (also know has a sales slump)

    Posted: 22 Oct 2019 08:51 AM PDT

    I mean it's pretty clear. Sure everyone has sales slump every now and then. What are your techniques to get out of them?

    (Yes I am in one now that's why I'm asking)

    submitted by /u/welshpineapple
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    Path to SE?

    Posted: 22 Oct 2019 08:51 AM PDT

    We all know that SDR—>AE is a really common path. What are really common roles that translate into Sale Engineer/Solution Architect roles?

    submitted by /u/wstruin
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    SDR’s, What Are The Top Things You Use to Close The Appt?

    Posted: 22 Oct 2019 08:50 AM PDT

    I've been trying to close appointments for meetings and was wondering what other people have found effective to close the appt.

    Although there's a lot of material dedicated to closing sales, i haven't seen too much specific to the appt. Thanks.

    submitted by /u/DaveR_77
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    Good sales careers to transition from retail banking

    Posted: 22 Oct 2019 08:27 AM PDT

    I'm 22, and I've been in retail banking for about four years now. I enjoy it, a lot, and I'm relatively close to becoming an investment Vice President.

    Lately I've moved into a new role which provides more commission opportunity, but my partners aren't closing any of my referrals. Between investments and loans, I've made about 50 tracked referrals in two and a half months, about half of those referrals resulted in meetings, and so far none of them have closed.

    My mortgage banker is occupied with another side business she runs, and inconsistently follows up with my clients, or will cherry pick larger loans. My investment VP is new to the role, and comes from a wholesaling background. He isn't very personable, and clients haven't really liked working with him.

    My only partner that has been closing business is my business relationship manager, who's awesome, but he's only one of three partners.

    So far I've brought over $2MM in net new money over these past two and a half months, and I've been doing an excellent job uncovering opportunities, building relationships, and making referrals, but the slack on the end of my partners has been hurting my performance and my paycheck. Management is aware of the situation, but they're reluctant to make any sudden changes.

    It's disheartening when I watch business fall through when I've worked so hard to make referrals or set meetings. I'm not necessarily looking to switch careers, but does anyone have any advice or know of any comparable sales fields that I could make a good transition into that don't rely so much on partners, that include base + commission?

    TLDR; I'm doing well, but my partners aren't closing business, hurting my performance and my paycheck. Are there any comparable sales fields that don't rely so much on partners and provide a base + commission so I can keep an open mind in the future?

    submitted by /u/Scape_Nation
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    Email Marketing Trends of 2019 that will continue into 2020

    Posted: 22 Oct 2019 02:05 AM PDT

    Email marketing, the largest source of income for any digital marketing company, or for that matter, any business, has been evolving and setting trends over the years. The evolution in email marketing has been both technical as well as in content. These changes have happened due to one thing. The subscriber demands them.

    The reader is king here and whatever works for them, becomes a standard for the email marketer. These changes have taken time to implement, and they have surely made the industry refined, faster, and competitive.

    Email marketers are always looking out for the next big thing in email marketing. The industry is vast, diverse, and highly differentiated. This diversity creates challenges.

    Such challenges need to be understood, and solved, and in the meantime, keeping the customer as your focus. Today, we receive marketing messages at a rate of over 30 per minute at its highest. It is an incredibly high number.

    Getting over and above this chatter is the predominant fixation for the email marketer. The trends that we have seen so far, the primary cause is disruptive marketing techniques. If you want to capture the imagination of your prospect, hold their attention, then it is crucial to understand the way the industry is moving and keeps pace.

    Further, we will see why email warrants the attention it gets. Then we will close in on the various trends that have shaped the future as well as current email marketing trends.

    Email Marketing Trends and Why Email Will Always Be Strong

    Email marketing has withstood the test of time. From the early days of email communication to its present use as a marketing tool, email has come a long way. What we need to understand here and take note is that it is going to keep going, no matter how much the landscape changes.

    Maybe the medium through which we interact may change, but email as a channel of communication will still stay formidable and compelling. It is the reason it needs to be part of any digital marketing executive's arsenal of tools. Here is a graph that shows email marketing trends that are giving us clarity on which kind of emails will have better conversions.

    Want high open and click-through rates?

    Send automated emails triggered by subscriber behavior. It's even worth doing for simple messages like RSS emails sent when you publish a new blog post. Newsletters and one-off emails still work.

    However, triggered emails bring the best results. Why? Timing and relevance. When someone gets a message straight after taking action, they're more likely ready to read and respond to it. The same is true if they find it exciting and relevant. So it would help if you know your audience (precisely their information needs and preferences.)

    2019 Email Marketing Trends That Are Likely To Continue Into 2020

    Mobile Email Marketing Will Explode

    Email marketing trends show that more and more emails are getting opened on mobiles, and now- wearable devices. This new trend is soon catching up. Close to 35% of emails are opened on mobiles today.

    Mobile optimized emails are the in-thing now, and it has become the standard while optimizing emails. Email click-through rates are 100% higher on mobiles than on desktops. It means that engagement rates are going to be on the more upper side too.

    Today, most consumers love using their phones for a variety of things. Emails have to be designed and delivered in such a manner that it makes it easier for the user to fulfill the action faster.

    According to Business Insider, smartwatches and wearable tech are going to see an increase in usage by over 25% in the next five years. There is a gold mine of opportunity, and marketers should be planning and executing on mobile platforms aggressively.

    How to optimize for mobile email?
    1. Go for either a responsive design or fluid design. Responsive design has codes that recognize the device the email has been opened and accordingly resizes the email for better viewing. The fluid design fits any percentage of screen space available.

    2. Keep subject lines short. The shorter, the better. Mobile devices held in either landscape or portrait mode. The length has to be perfect for both views. The desired limit is 30 characters.

    3. The 3-second rule. Optimize your copy so that all you take is 3 seconds to read the relevant information. Three seconds is the highest time people devote to reading emails on mobiles. Its sounds less, but as a matter of fact, it is time enough for someone to take action.

    4. Use your pre-header text space wisely. More importance should be to the pre-header than the subject line in mobile inboxes. Ensure the reader knows the mail is from you, without a doubt.

    5. Vertical AND horizontal. You can read emails on phones in two ways, so optimize accordingly.

    6. Easily readable fonts help a lot more on mobile than on desktop. Chuck the fancy text.

    7. Limit the use of big size pictures. Firstly, it most probably won't open, and with data saving techniques on phones, they stand little to no chance. So, make it count.

    8. Focus on your CTAs and make it easy to click.

    Emails compatible for Apple iWatch

    There is a smart way to ensure that your emails open on the Apple Watch. It is a smart move since wearable technology has become increasingly popular and engagement would increase manifold if you can make the wearer see your emails on their watches.

    How to do it?

    HTML emails typically contain two parts—HTML (technically with a Content-Type of text/HTML) and

    Plain Text (text/plain). Apple sent a mail to customers recently, and they used the third part: text/watch-HTML.

    It is additional code in the HTML that is recognized by the Apple Watch. It is going to a rich text version of your original version, but you cannot get a multi-column format. The Watch in itself is not able to display HTML and so after the addition of code; it automatically changes it into rich text format.

    Apple has always been at the forefront of innovation. Another keenly anticipated change will be the introduction of Siri activated headsets that in sync with Apple phones and Watches. It means that all emails delivered to the phones/watches shall be read out to the recipient through Jawbone technology headsets.

    Behavior-based marketing

    Data has always been an essential element of any marketing. It is important to note that data gives us insights that can help us in fine-tuning marketing campaigns.

    The 'customer journey' was the catchphrase of 2019 and now, we have to ensure that email marketing and other tools should be aligned to this journey to make it easier, faster and fulfilling for the customer.

    Data helps immensely on this front. A cross channel approach, integrating data from all the interactions your customer had with you, and gleaning information from these is the need of the hour. It can boost your marketing message and helps you in connecting with the customer.

    How can you email campaigns based on behavior?
    1. Segment your target audiences based on behavior metrics. Data segmentation plays an important role here.

    2. Capture the behavioral data at every point of interaction. Adding to the usual aspects of data collection, you can always look for various other opportunities such as offline and mobile data interactions such as calls to call centers check-ins, coupon usage, and others.

    3. Automation can be a powerful tool here. Automate behavioral triggers for immediate responses.

    4. Relevancy of messages is essential while using behavioral targeting. Irrelevant messages can mess your campaigns.

    A quantum leap for email marketing can happen sooner than we expect. Email intelligence and machine learning are growing by leaps and bounds.

    Location-based marketing can take a significant step forward, such as sending out an email as soon as a prospect is closer to your shop or promoting sunscreen when it's hot-automatically.

    It is the future of predictive email intelligence and the more we prepare ourselves, the better prepared we are for the inevitable.

    Data-driven campaigns

    To run cross channel campaigns, personalization, or to developing robust buyer personas, data is the key. Implementing data collection and data analysis can mean the difference between a full disconnect or a signup.

    Use data to fine-tune your segments; understand which touchpoints are working well with a particular set of customers and also for personalization.

    A key example of this can be as follows- when you are watching the football World Cup on your connected TV; you will set mails from ESPN, the official broadcaster. It will be at the top of your email inbox.

    As soon as you step out to your closest convenience store where you have signed up for their marketing program, your inbox receives your shopping list, updated on your account and with a shopping coupon.

    It is the next level of data-driven marketing that takes advantage of multiple touchpoints such as location, the current state of living and it uses much information that was left unutilized before.

    Hyper-Personalization

    Personalization was a buzz word a couple of years back in the email marketing sector. Today, it still is, but it has progressed a lot over these years.

    A dear first name email just doesn't cut it anymore. Hyper personalization requires you to take advantage of all the data that is available to you. To begin with, you should be collecting the right data.

    For example- when you get an opt-in; send out a survey that asks the subscriber for their location, preferences, and likes. It gives you such a great source of fodder for creating original and highly targeted campaigns.

    Use it to segment, divide, and create responsive templates that are to the liking of the customer.

    Appending or enhancing your database is another secret that email marketers use to improve the value of their emails. You get a plethora of information today about your prospects quickly. Use this to promote interaction and target them directly.

    Personalization helps not just in creating an impression in the mind of your prospect; it helps in building a relationship with them. It can help with customer retention and genuine referrals.

    How you can reach the next level of personalization?
    1. Have a customized email frequency.
    2. Predictive engagement with personalized emails.
    3. Re-engage customers who are not responding via mail by optimizing your reach through other channels.
    4. Location-based dynamic content- content that changes based on the location of the opening
    5. Whether- content is tailor-made to serve the products or services for that particular time.
    6. Deadline focused time-bound campaigns have a ticker that updates in real-time, each time they open the mail.
    7. Device-specific content and offers

    Design your way to success

    Hybrid designs that are fluid will become the new standard for email template design. It is moving in progression with web 2.0. Everyone wants to have a seamless experience.

    When you are getting an immersive experience on websites, it should translate to the email template too. Boring HTML designs are passé, and it is time to take advantage of better graphics and high-quality pictures.

    Another experimental concept that is gaining traction today is the use of animation and interactive elements. Even though technology updates to email clients have not backed it up, it is going to be a big part of the evolution of email marketing.

    As we are looking out for trends, this seems to be the biggest one yet, and it would be good to start working on it sooner than later.

    Kinetic emails are the new buzzword in the email marketing sector today. As with any innovation, it has its fair share of naysayers. With the design, it is always challenging to break the mold and do something innovative.

    Designers today, due to technological constraints in email clients, always design according to the lowest common denominator. Kinetic mail is trying to overcome.

    Use Kinetic emails to impress.

    Kinetic mails send interactive mails just by using HTML and CSS. Now that statement is a disruptive one for sure.

    B&Q retail was the first company to send out Kinetic mails in 2014. It caused much excitement in the otherwise dull industry-design wise. Their emails contained a carousel with multiple thumbnails that would show various images over the primary image when users hovered over it.

    When a non-compatible client received this email, they would get another layout, and they could see all the content.

    Oracle, which created this type of email, was lauded as a trendsetter in the industry. The only issue comes from the tech compatibility of the major email clients as they have always been sluggish in adopting newer technology.

    Conclusion

    In the end, it is about capturing the attention of the customer. It means it is paramount to keep it simple, short, and utterly irresistible. Content and context will always play a pivotal role.

    Great subject lines, compelling CTAs, and landing pages that look like they are handcrafted are all significant parts of the equation, and these will never change.

    An excellent copy will always be exciting and using it in collusion with all the trends are your best bet at acing the email marketing game. An email will take us to territories unknown, just as it has over these years. It will change as per the convenience of the user.

    Email marketers should take this as a sign of the times to come and take it upon themselves to aggressively pursue these changes to stay ahead of the competition.

    submitted by /u/Prakashkotian
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    Booking appointment VS actual sales

    Posted: 22 Oct 2019 07:44 AM PDT

    I'm considering a b2b telemarketing position where i only have to book appointments with small/medium-sized companies, and then a salesperson will do the actual sales part.

    I worked in telemarketing before doing b2c sales for an electrical company.

    My question is this: How much harder/easier is simply booking appointments with small/medium-sized companies compared to b2c cold calling? What things should i consider?

    submitted by /u/DasBun
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    What little things do you do for a specific country?

    Posted: 22 Oct 2019 07:30 AM PDT

    For example, I'm American. So when I call someone with a "foriegn" name in continental Europe, I always apologize for my "American Pronunciation". They love it.

    What do you do?

    EDIT: TITLE + "country or region"

    submitted by /u/DukeOfCrydee
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