Business Verizon closing Austin facility, laying off 133 employees |
- Verizon closing Austin facility, laying off 133 employees
- Of Course Carl Icahn Cashed Out Of Lyft Before The IPO Imploded
- Saudi Arabia’s biggest oil field is fading faster than anyone guessed
- Online shopping officially beat in-store sales
- Patagonia refusing to sell vests to some corporate clients that don't 'prioritize the planet'
- Tesla Takes Over Norway, 60% Of New Car Sales Are Electric Vehicles
- Washington, Colorado mellowing out after years of legal pot
- All Tried & Tested Cryptocurrency Exchange Platforms Reviews
- Binance CEO reveals who he thinks is the world's greatest entrepreneur, and explains what it takes to run a successful business
- Highest paid federal employee heads to California to help PG&E out of bankruptcy after cutting costs, staff and coal generation at TVA -- Third CEO role for Bill Johnson
- Embrace your everyday and never turn back on yourself. What a great motivation for the day!
- Agricultural Drones Market Insights and Global Industry Forecast to 2023
- Mobile VAS Market Insights and Global Industry Forecast to 2025
- Ambrosus and Governments: Incentives and Opportunities
- The things I learned from the millionaires
- Family Office Market Insights and Global Industry Forecast to 2025
- Express Delivery Industry Market Insights and Global Industry Forecast to 2025
- Easy and Effective Techniques to Help Promote Your Business
- How Customer Identity will be key to Enterprise Digital Success - CIOL
- Manhattan real estate sales fall for sixth straight quarter — longest losing streak in 30 years
- The End of Fractional’s
- Employees Don't Fear Automation and are Happy to Reskill for the Future
- Don’t back down if you’re scared
- Influencer Marketing Series: Using Celebrity Endorsements in a New Marketing Campaign
Verizon closing Austin facility, laying off 133 employees Posted: 03 Apr 2019 03:38 PM PDT |
Of Course Carl Icahn Cashed Out Of Lyft Before The IPO Imploded Posted: 03 Apr 2019 02:29 PM PDT |
Saudi Arabia’s biggest oil field is fading faster than anyone guessed Posted: 03 Apr 2019 03:48 AM PDT |
Online shopping officially beat in-store sales Posted: 03 Apr 2019 10:02 AM PDT |
Patagonia refusing to sell vests to some corporate clients that don't 'prioritize the planet' Posted: 03 Apr 2019 10:09 PM PDT |
Tesla Takes Over Norway, 60% Of New Car Sales Are Electric Vehicles Posted: 03 Apr 2019 06:32 AM PDT |
Washington, Colorado mellowing out after years of legal pot Posted: 03 Apr 2019 08:31 PM PDT |
All Tried & Tested Cryptocurrency Exchange Platforms Reviews Posted: 04 Apr 2019 02:05 AM PDT |
Posted: 04 Apr 2019 12:21 AM PDT |
Posted: 04 Apr 2019 02:15 AM PDT |
Embrace your everyday and never turn back on yourself. What a great motivation for the day! Posted: 04 Apr 2019 12:38 AM PDT |
Agricultural Drones Market Insights and Global Industry Forecast to 2023 Posted: 04 Apr 2019 02:20 AM PDT The Agricultural Drones Market is expected to witness sustained growth over the forecast period (2019-2023). The growth of the Agricultural Drones market is driven as there is favourable growth in the industry is a major factor which will boost the global Agricultural Drones market. [link] [comments] |
Mobile VAS Market Insights and Global Industry Forecast to 2025 Posted: 04 Apr 2019 01:56 AM PDT The Mobile VAS Market is expected to witness sustained growth over the forecast period (2018-2025). The growth of the Mobile VAS market is driven as there is favourable growth in the industry is a major factor which will boost the global Mobile VAS market. [link] [comments] |
Ambrosus and Governments: Incentives and Opportunities Posted: 03 Apr 2019 01:27 PM PDT |
The things I learned from the millionaires Posted: 04 Apr 2019 01:21 AM PDT |
Family Office Market Insights and Global Industry Forecast to 2025 Posted: 04 Apr 2019 01:19 AM PDT The Family Office Market is expected to witness sustained growth over the forecast period (2018-2025). The growth of the Family Office market is driven as there is favourable growth in the industry is a major factor which will boost the global Family Office market. [link] [comments] |
Express Delivery Industry Market Insights and Global Industry Forecast to 2025 Posted: 04 Apr 2019 01:08 AM PDT The Express Delivery Industry Market is expected to witness sustained growth over the forecast period (2018-2025). The growth of the Express Delivery Industry market is driven as there is favourable growth in the industry is a major factor which will boost the global Express Delivery Industry market. [link] [comments] |
Easy and Effective Techniques to Help Promote Your Business Posted: 04 Apr 2019 12:21 AM PDT |
How Customer Identity will be key to Enterprise Digital Success - CIOL Posted: 03 Apr 2019 11:17 PM PDT |
Manhattan real estate sales fall for sixth straight quarter — longest losing streak in 30 years Posted: 03 Apr 2019 04:55 AM PDT |
Posted: 03 Apr 2019 03:23 PM PDT |
Employees Don't Fear Automation and are Happy to Reskill for the Future Posted: 03 Apr 2019 04:49 AM PDT |
Don’t back down if you’re scared Posted: 03 Apr 2019 05:44 PM PDT |
Influencer Marketing Series: Using Celebrity Endorsements in a New Marketing Campaign Posted: 03 Apr 2019 08:58 PM PDT If you read my last post you know I am working with a musical instrument accessory manufacturer who, at least in my opinion, is too limiting in their marketing reach. I feel they send a message which unintentionally conveys that their products are for players of a certain type of music, when in reality, their products are ideal for musicians in practically any genre. Please refer to that post for more background. An NDA makes it impossible for me to give more details but there are four areas I am working on to help steer this company in a better direction: 1) using less of the company's location and region—especially in regard to the music this region is known for—in marketing in order to appeal to a wider range of customers; 2) seeking endorsements of existing products from well-known guitarists; 3) developing new signature model products which are designed in part with a well-known musician; 4) developing relationships with manufacturers in order to make the company's products standard on some of the models they produce. If this sounds confusing, a similar example would be Bose stereo speakers coming standard on certain car models. Endorsements in the music industry are super important and my company currently has little to no endorsement based marketing. If you flip through a guitar magazine or view any manufacturer's website, nearly all are filled with endorsements. Just as sports stars endorse shoes, sports equipment, and more, musicians endorse guitars, amplifiers, strings, effects, accessories, and more. I feel our company needs to be doing this as well. In some cases the endorsee receives payment; in others they only receive free gear. I believe we should start with offering free products to well-known but not top tier musicians and see where that goes. This will entail researching several ideal musicians. I'm looking for those who are known but not so famous as to command a price we can't afford. I'm also looking for musicians who play in a genre different than the market this company tends to focus on. The plan is to then reach out to them, explain who I represent, why I think our products are ideal for them, and then offer to send them said products. I will add that if they like them, we are interested in offering an endorsement deal. This company's products are not that expensive so if a couple are sent out and nothing comes of it, it won't be a huge loss, just part of the cost of doing business. Original Post: Influencer Marketing Series: Using Celebrity Endorsements in a New Marketing Campaign [link] [comments] |
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