• Breaking News

    Monday, June 8, 2020

    Home Unlabelled Promote your business, week of June 8, 2020 small business

    Promote your business, week of June 8, 2020 small business

    June 08, 2020

    Promote your business, week of June 8, 2020 small business

    Promote your business, week of June 8, 2020

    Posted: 07 Jun 2020 07:33 PM PDT

    Post business promotion messages here including special offers especially if you cater to small business.

    Note: To prevent your messages from being flagged by the autofilter, don't use shortened URLs.

    submitted by /u/Charice
    [link] [comments]

    How to increase your local audience reach in less than a day's work

    Posted: 07 Jun 2020 06:48 PM PDT

    Hey there /r/smallbusiness,

    Every now and then I do a full-on guide for small businesses on matters relating to SEO and Digital Marketing. This one is going to be a bit long but trust me when I say that you can tackle the majority of the points I am going to discuss within a day. I tested all of the points I am going to discuss and I've seen results varying from 200% to up to 350% increase on local audience sales within the first month.

    As by the rules I will not enclose any URLs to my personal website.

    Since the original article is around 20 pages long I will try to minimize the contents to make it more readable for you. If you have any questions please feel free to ask them in the comments below and I will do my best to answer them all.

    First some statistics -

    • 46% of all Google searches are local-related searches
    • 78% of local related searches result in offline conversions
    • 88% of customers call or visit a store within a day of searching from their mobile device
    • 72% of users who performed a Google search visited a store within 8km of where they performed the search
    • 56% of local businesses have not claimed their Google My Business (GMB)

    Few things you are going to learn from this -

    • How to claim your "Google My Business" profile and optimize it to always comes first in Search Engine Result Pages
    • How to claim your Bing for Business profile
    • What is important to have on your website (or how to create one if you don't have one yet)
    • How to build local links pointing to your business (with examples of proven techniques used by me)
    • What NAP is, why it's important, and how to keep it updated in multiple locations with ease.
    • How Google ranks local businesses
    • and many more little bits and pieces that will help you and your business succeed

    Step 1 - Claim your "Google My Business"

    Claiming your "Google My Business" (GMB) is the most significant step you can take today to improve your local SEO strategy. Businesses that claim their GMB have increased chances of appearing in local searches and Google Maps.

    I have a full step by step guide on how to claim your GMB in the original article but in order to make this short I will leave this part out. The link above is really intuitive and you won't have any trouble following through the Google Wizard. If you do please post your questions below.

    Step 2 - Picking the correct category in GMB

    Picking the right category might sound a bit low value but it's one of the most important factors when it comes to local SEO as well as the number of categories you are going to use. Make sure to pick as few as possible (one would work best) and as close to your industry as possible. Google provides a vast amount of categories that you could choose from.

    Use as few categories as possible to describe your overall core business from the provided list.

    Choose categories that are as specific as possible, but representative of your main business.

    Do not use categories solely as keywords or to describe attributes of your business.

    Do not use categories that pertain to other businesses that are nearby or related, such as a business physically contained within your business or an entity that contains your business.

    https://support.google.com/business/answer/3038177?hl=en

    Step 3 - Add Photos & Videos

    It feels weird to say it since it's 2020 and everyone is carrying a smartphone in their pocket but visual assets such as Photos and Videos, greatly increase CTR (click-through rates). Don't use stock photos or videos, you don't have to be a photographer or digital assets specialists. All you need to do is capture a few photos and a video every now and then and post them within your GMB and social media.

    Sound is not important. Studies show that more than 80% of people watching videos on mobile have their phones on mute.

    Step 4 - Accurate Hours

    Keep your hours accurate. You won't rank higher if you set your hours to something extreme, and users won't really appreciate traveling to your location to find your doors shut. Keep your hours accurate on holidays, weekends, or even... a pandemic. Google gives you the tools to do so.

    Step 5 - Bing Places for Business

    Not everyone appreciates Bing but no matter your personal preferences make sure to utilize the tools they give for local businesses. Bing controls a reasonable amount of the search engine share. Not to mention that statistics show that it's been used by higher-income people, professionals, and a lot of marketers. You could change your entire business if you come up first at Bing and that is what really matters. Check out some statistics here.

    Step 6 - Number of positive reviews

    It's simple really. The number of positive reviews matter for rankings. Try to always give 110% to your clients/users and kindly remind them to leave a review if they enjoyed your service. Keep in mind that it's against Google's guidelines to ask users to provide a positive review in exchange for services or products. Reviews must be genuine and from real users.

    Step 7 - Respond to reviews (positive and negative)

    There is not a lot to add here. Google has stated that they promote local businesses that respond to reviews. Positive and negative. I would argue that replying to the negative sentiment reviews have a greater effect both on engines and on users. I don't appreciate reading only good reviews with replies and bad reviews with no reply from the owner. It always smells fishy.

    Step 8 - Social Media for Business

    It's essential for your business to be present everywhere your users are. If you have a local cafe then maybe Instagram and Facebook could work better for you and if you are a lawyer then maybe Facebook and Linkedin could work best but no matter what you do you must create those profiles today.

    People are searching in different ways and seeing your brand when they search in a couple of places increases the trust they have with your name.

    Not to mention that engines pick up social signals and boost your local rankings!

    Here are a few pages that will be useful for you in order to create business profiles for known social media platforms

    Step 9 - Consistent NAP

    This one is a vital step. You need to make sure that the NAP or else Name, Address, Phone is always up to date and matching on all sites. Google will "penalize" your rankings if they find inconsistent NAP on the sites you create for your business. There are tools that can help you with your local presence if you search for them. I will not advertise them in this article.

    Conclusion

    These are a few steps that you can literally take today within a few hours without breaking a sweat, to increase your organic local reach. There are obviously more in-depth technical key factors as well but they are less crucial than the simple ones that I added above.

    I hope you found this useful and you are willing to give this a thumbs up for more people to see.

    submitted by /u/tolkinas
    [link] [comments]

    Do I need a DBA if small business LLC name appears on various brands?

    Posted: 07 Jun 2020 03:23 PM PDT

    I am curious if this scenario requires a DBA and was hoping to get some thoughts here.

    I have an LLC with multiple brands under it. Let's call it "John's Goods LLC" and one of the brands of soaps is "Northwest Soap Co".

    While the brand itself is Northwest Soap Co, the packaging says "Distributed by John's Goods LLC", the website says "Owned by John's Goods LLC", etc.

    Since John's Goods LLC is still showing as the main company distributing the product directly on the packaging, is it still necessary and/or recommended to file a DBA for Northwest Soap Co? Or is this a scenario where no DBA would be needed since John's Goods LLC is appearing on all packaging, branding, etc? Or is a DBA required since the main branding is different than John's Goods LLC?

    submitted by /u/fbas4days
    [link] [comments]

    Issue with Azlo bank

    Posted: 07 Jun 2020 10:57 PM PDT

    Anyone use Azlo bank? I just opened up an account a few weeks ago. I transferred money from my Chase account to Azlo. It took 7 days for the amount to be delisted into my account! That's insane. I paid off 4 bills (all for the exact same amount) to the same company on Thursday. As of right now (1:00 a.m Monday morning) it still says "temporary hold" for those bill payments as well as an order I placed on Amazon on Friday afternoon. What is the deal with this bank? I'm starting to regret my decision.

    submitted by /u/sagaz1981
    [link] [comments]

    App to book order shipping dates in the future?

    Posted: 08 Jun 2020 02:47 AM PDT

    I am restocking a product where we only have the capacity to produce and ship out X units a week. Is there an app that can be used for customers to book shipping dates in the future?

    Maybe an appointment/calendar app? For instance, every week we can only produce and ship 1000 units. On average a customer might order 50 units, so we can fulfill 20 orders/slots each week. We sell wholesale to retailers, so we want to be able to pre-book orders for the next couple months so retailers know which week to expect their order shipped.

    Any suggestions welcome - thanks!

    submitted by /u/snarmblackening
    [link] [comments]

    Buying a small retail business, first time buyer! Want to cover my bases.

    Posted: 07 Jun 2020 10:55 PM PDT

    Hey everyone.

    I have been working at a small retail/print business in my hometown for over a year and have formed a close relationship with the owners. They are burnt out and to be completely honest, haven't made much of a profit in the many years or so they've been open. I really believe this is due to the way they run the business. They are slow to update and change to the times and are very in their own way about the way they operate the business. It seems like they went into the business 100% for the passion of printing and retail with no business knowledge to back it up. Don't get me wrong, they are lovely people, but they do struggle with the "business" mentality if you get what I'm saying.

    The reason they are offering me the business is that I came to them asking about how they got started because I was researching starting my own business in my partner's hometown. I think they realized I could be their "out". Even though they've never really made a profit, I do believe the business could be quite successful if updated and run correctly. I have many, many ideas about how I'd do this. It is in a highly desirable area, lots of foot traffic, decent rent, tourist town, and lots of loyal customers. The business has 3 main parts: retail, wholesale, and printing (commercial and social printing). They are looking to sell the business in parts and this is where I am needing some advice. What kind of steps should I take/research I should do in order to ensure a fair deal is made? Of course, I will be diligent with the finances and making sure I know what the retail store made vs. the other 2 parts. I am more needing help with the legal side of business buying and would appreciate any insight. Thank you in advance for any advice given!

    submitted by /u/clararap
    [link] [comments]

    Unemployment Insurance Question

    Posted: 07 Jun 2020 02:00 PM PDT

    Quick question here....I run a 1 person corporation with myself as the employee. Business has beencompletely halted by Covid. Per the advice of my accountant, I went ahead and filed for unemployment since I no longer can afford to pay myself a livable wage. I've started receiving unemployment checks, but just today received a letter in the mail from the EDD with the header "Notice of Wages Used for Unemployment Insurance (UI) Claim).

    ​

    It shows the claimant's weekly benefit amount (myself, the lone employee) is $450, with the maximum benefit amount of $11700.

    ​

    So is this $450/week something that I'll owe back at the end of the year or have to pay as an employer? Or will it come from unemployment benefits that I pay into each year? A little confused as to how this all works.

    submitted by /u/barrysweepstakes
    [link] [comments]

    Why your business need a mobile app in 2020? The complete guide

    Posted: 08 Jun 2020 01:49 AM PDT

    In today's world, smartphones 📱 have become an inseparable part of our lifestyle. It is believed that approximately 📊 80% of the population use mobile phones . They depend on mobile phones for fulfilling their day to day needs such as shopping, travelling, food delivery etc.

    Therefore, mobile applications are a lucrative source of income for businesses 💼 and also a great way to find potential customers 👥. With applications made on both Android and iOS businesses can target customers from all across the world. Mobile applications are a great strategy to market your business and get ahead of competitors.

    Why your business need a mobile app in 2020? The complete guide

    submitted by /u/sandeep-hub
    [link] [comments]

    Get Inspiration from the OYO founder, Ritesh Agarwal.

    Posted: 08 Jun 2020 01:46 AM PDT

    Story Of Ritesh Agarwal, OYO Rooms founder- My Inspiration

    5 Things that will motivate and inspire you about the OYO Rooms founder, Ritesh Agarwal.

    1. College degrees are not the only way to succeedRitesh was born on 16 November 1993 in Bissam Cuttack, in Odisha state, India. He completed his schooling from Sacred Heart School, Rayagada. He dropped his college in the year 2012 to start his entrepreneur journey. Ritesh who once was preparing for the engineering entrance exam to get admission in IITs is today a CEO of OYO Rooms without studying beyond school. He encourages students to drop out of college when he goes to colleges for talks.
    2. Self-studying can help you grow in lifeRitesh was a keen learner since childhood. He used to unscrew computers and play with it. It was fun for him but was also a path towards learning new things. While playing he discovered his interest in coding. To learn to code he borrowed his elder brothers programming books. He learned programming languages like Basic and Pascal at school. And to learn more he self-studied on Google. He believes coding is nothing but applying logic and one can code easily if one understands how to apply it. He packed his bags and moved to Kota just to learn to code. Later when Kota bored him he used to travel to Delhi. He used to attend events and conferences to meet entrepreneurs. This was when he started exploring his entrepreneurial world on his own.
    submitted by /u/Siddhi_L
    [link] [comments]

    Best approach for marketing to branding/design/ad agencies?

    Posted: 07 Jun 2020 11:30 PM PDT

    I'm looking for ideas on the best approach to market to branding, digital design, and advertising agencies. I specialize in a service that will improve their final deliverables to clients and is typically a skill they won't have in house.

    There isn't much information online because any searches end up returning "how to start an agency" or "how to grow your branding agency"...

    submitted by /u/unknown_me1
    [link] [comments]

    Google Business Ownership Issues?

    Posted: 07 Jun 2020 10:59 PM PDT

    Hi everyone! I am working with a local restaurant and the last business they worked with claimed their business on Google using a website, phone number, and email address that is no longer used by them (nor do they have access to). Unfortunately that means every time somebody searches for them they get the completely wrong contact info and usually give up or call a different location. They said they talked to a Google rep for over an hour and he couldn't figure out how to fix the issue, but I mean, there has to be something right? Or is this restaurant really just doomed. TIA!

    submitted by /u/lizofearth
    [link] [comments]

    Is anybody doing d2d sales during Covid-19?

    Posted: 07 Jun 2020 10:06 PM PDT

    If so, what has the response been like?

    submitted by /u/DarwinBurrSirr
    [link] [comments]

    Am I a Money Transmitter?

    Posted: 07 Jun 2020 08:47 PM PDT

    I'm creating a website. At a high level the idea is that people will pool their money together until a certain goal is met, and when that happens the money will be given to the person who met the goal. We call them bounties. The bounties are for pretty specific things, but I'm not sure if it makes a difference.

    I'm trying to discern whether or not I need a money transmitter license. We do move money from one point to the next, but it's not like a bank account transfer or a money wire, or anything of the sort. The examples I keep seeing online tend to be more in that realm, while I see this as something closer to crowdfunding. Any insight would be SO greatly appreciated!

    submitted by /u/blarmon
    [link] [comments]

    What does “Broker protected” on a lease property.

    Posted: 07 Jun 2020 04:53 PM PDT

    I've rented warehouses and retail spaces before, often several at once.

    These have always been just first,last and security with a basic term lease.

    I've recently located a new retail location I would like to open. The sign on the building says"for lease" "broker protected"

    Any straight forward info on what to expect when I call about the space.

    Thanks for your help.

    submitted by /u/workharder101
    [link] [comments]

    Due to COVID19 we did not resign our lease but now on W9 and documents provided to customer it shows an apartment number, is there a work around this?

    Posted: 07 Jun 2020 10:31 AM PDT

    We're a >20 consulting firm and luckily I made the call to have everyone work from home when we saw early news of COVID19 hitting CN and Italy, and were going to relocate to another office but still had not signed the papers. Luckily it was a good call but now I'm having to change our documents to show my address and although living in a HCOL area, it is still an apartment. When reaching out to new customers we've had a bit of push back as to why this is and our sales dept have said it's because of COVID19 and we've noticed it does decrease credibility. Any ways you have coped with this small setback?

    submitted by /u/Yadona
    [link] [comments]

    Blockchain Projects / Developers

    Posted: 07 Jun 2020 04:25 PM PDT

    I've been part of this subreddit for a while now but I don't think I've ever come across a post about blockchain or someone who develops on it?

    Does anyone know where to find a developer or has enough experience to build an application?

    submitted by /u/Crusadersaurus
    [link] [comments]

    Degree Question : International, Administrative, Management

    Posted: 07 Jun 2020 04:24 PM PDT

    Could you please tell me the difference between these three degrees?
    Which one has the best avg salary, job satisfaction, employment rate, etc?
    What skills and knowledge are gained or lost by picking one over the other?
    Did you get one of these degrees; how has it affected your life?
    Thank you so much for your insight.

    submitted by /u/bendadestroyer
    [link] [comments]

    How would I get started in starting a knife sharpening business in my local area?

    Posted: 07 Jun 2020 07:50 PM PDT

    Obviously I'll have to train myself but what are the most basic tools I'll need to be able to create a big difference? And how would I get my "business" out there? Make business cards and put them through letter boxes? This is in the UK. As I don't drive I would be collecting their knives and bringing them back to them on foot. How much should I charge on average and yeah mainly finding an audience would be great help. Thanks!

    submitted by /u/greatmeaning
    [link] [comments]

    Common People

    Posted: 07 Jun 2020 10:50 PM PDT

    Hello my name is Brad and im 16. Im currently trying to start a brand named Common People. It is a clothing brand that has high end designs but is affordable for the common person. I am currently in the marketing phase. I am doing my best to get feedback from a varity of people. My main demographic consists of teens and young adults. My catalogue for my brand as of right now includes t-shirts, long sleeve shirts, hoodies, joggers, and more in the future. I hope to start a career off of this and make my dream become a reality. For updates about my brand, you can follow my instagram if you chose, common.people.official

    submitted by /u/Wack902
    [link] [comments]

    I need some advice!

    Posted: 07 Jun 2020 06:43 PM PDT

    I'm looking to start a small business, mostly online, but I want to a Pay What You Can type of payment option. With maybe a suggested price but the option to pay less if it's not affordable for you. I also want to have the option for donations or a pay it forward option as well. I'm not sure if I should create my own site, or use something like Shopify or SquareSpace. Does anyone have any advice?

    submitted by /u/corpsesnare
    [link] [comments]

    Marketing for accountant

    Posted: 07 Jun 2020 02:23 PM PDT

    I'm a CPA working in tax debating whether to hang out my own shingle. Currently I work at a larger firm and handle a small book of business based around friends/family and their referrals on the side. With all the recent economic instability I've been wondering if it makes sense to leave the perceived safety of being an employee.

    If I do this, I am trying to figure out the best ways to market myself outside of the traditional networking/referral approach which I think has additional issues in a post covid landscape.

    What works for other professional service based industries and as business owners is there anything that would have the opposite effect, making you less likely to respond to an outreach?

    Thanks in advance.

    submitted by /u/Accountantnotbot
    [link] [comments]

    Business owners who've sold your business, tell me about your experience!

    Posted: 07 Jun 2020 05:52 PM PDT

    The title says it all. I'm very interested in hearing about your experience selling your small business.

    How long did it take? Were you happy or surprised with your valuation? What would you do differently if you were to sell again. What went well and what are some horror stories.?

    submitted by /u/mzr5165
    [link] [comments]

    Has anyone stsrted a liquor brand?

    Posted: 07 Jun 2020 04:11 PM PDT

    Looking into it and have a bunch of questions!

    submitted by /u/octaviancincinnatus
    [link] [comments]

    Finding a manufacture

    Posted: 07 Jun 2020 03:28 PM PDT

    Hi all! Just looking for how your guys and girls find manufactures for products. I'm looking to find a manufacture to produce my product however I am finding it difficult, what would you suggest to do/ places to look?

    Thanks!

    submitted by /u/Bobby_Overton
    [link] [comments]

    Investing in Expensive Fashion Models for Clothing Store Marketing - Worth it?

    Posted: 07 Jun 2020 02:37 PM PDT

    I'm trying to use my money wisely right now and I have a question for you all. Do you think it's worth it to spend top dollar on models who are the most in demand such as $3000 per day vs $600 per day? In terms of numbers it's a no brainer but I'm wondering if the value of spending more is outweighed by the cost? Would I sell a lot more with these models vs cheaper ones?

    For my budget the modeling fees would be a huge strain on my budget. Any advice would be appreciated.

    submitted by /u/monichonies
    [link] [comments]
    Read more
    at

    No comments:

    Post a Comment