Startups Do startups use a brand style guide? |
- Do startups use a brand style guide?
- Questions about equity vesting and associated purchasing and tax scenarios.
- How to deal with early stage criticism of idea from online folks?
- Question About Safe Agreements (Why you shouldn't give an investor a fixed amount?)
| Do startups use a brand style guide? Posted: 02 Feb 2021 05:29 PM PST Something I've noticed while working with startups over the past couple of years is the majority do not have a brand style guide. Every established company has one (although usually an outdated pdf version), so I'm curious to see your thoughts on why a small company would not set this up from the beginning. Isn't consistent brand messaging important no matter what size of the company? [link] [comments]  |
| Questions about equity vesting and associated purchasing and tax scenarios. Posted: 02 Feb 2021 06:53 PM PST I was hoping some of you more experienced folks could give me the rundown on how some of the below hypothetical scenarios might potentially work. Scenario 1 - I exercise/purchase my stock options (that have vested thus far) at the strike price, and then 12 months and a day later, the company I work for gets acquired by a much larger company. If I sell those shares after acquisition (more than a full year since purchasing them), do I pay long term capital gains taxes on that sale? The other scenario would be where I hold the shares for less than a year - say 6 months - and then we get acquired and I sell... would I then have to pay short term capital gains rates on that sale? Scenario 2 - We get acquired by a much larger company before the entirety of my shares have vested and before I have exercised/purchased any of those shares. Am I paid for any of those shares or am I SOL? Do I get paid for the ones that vested even though I never purchased them? Do I get paid for the ones that haven't vested yet, but I am contractually entitled to, if I stay at the company for X amount of time? I have a friend telling me that they believe I am entitled to compensation for those shares even if they are not fully vested and if I haven't purchased them, but that makes absolutely no sense to me. Thanks to anyone who can help in figuring this out! I am also just looking to learn any other details around equity that you think would be helpful for me to understand - especially when it comes to acquisitions and what advice you may have in when to exercise options, etc. [link] [comments]  |
| How to deal with early stage criticism of idea from online folks? Posted: 02 Feb 2021 09:15 AM PST Hi fellow entrepreneurs! I've put a little bit online looking for feedback on my startup idea. The posts haven't generated much attention, but the attention that has been generated is hateful and negative (Reddit). How do you all deal with or overcome those who simply want to put people down? How do you separate legitimate criticism from someone just being hateful or a jerk? Thanks! [link] [comments]  |
| Question About Safe Agreements (Why you shouldn't give an investor a fixed amount?) Posted: 02 Feb 2021 10:13 AM PST So like a lot of startups, I had a co-founder that didn't work out. He was well-off, which was great because he could actually put in real money, but due to his poor work ethic, incompetence, and the fact that he basically started buying things that weren't valuable at the moment and hanging that over our heads to justify 25% equity, we cut ties. Naturally, he was upset and threatened to sue for his 25% but after calming him down to avoid getting buried in court, we agreed to give him 5% no strings attached equity. So he basically sent us a safe agreement and after looking it over with our lawyer, he mentioned that the only real issue he's seeing with this is the fact that there isn't a premium attached to this, which is usually the case. From what I read, most safe agreements have a cap and a premium in place for the investor. He said that it's possible not having a premium in place could hurt us if we go after investors but I'm having a very hard time understanding exactly why. He specifically said that it, "... could hurt you with later investors if the price per share is significantly better than the price you are seeking from later investors." Does anyone know what that means, exactly? From what I'm reading, a cap and a premium are there to benefit the investor and that it could actually increase their equity holding, which is what we want to avoid because as it stands, he's basically dead equity, so 5% is a bit of a dent, but more could prove detrimental. I guess I'm confused because I don't exactly know why having a fixed amount for him could hurt us with getting future investments. If anyone is able to clarify this, I would be eternally grateful because I need to give this person an answer soon. Thank you in advance! [link] [comments]  |
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