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    "The Lean Startup" By Eric Ries | Animated Summary. Hope you find it useful. small business

    "The Lean Startup" By Eric Ries | Animated Summary. Hope you find it useful. small business


    "The Lean Startup" By Eric Ries | Animated Summary. Hope you find it useful.

    Posted: 27 Mar 2019 02:38 AM PDT

    Link to video: https://www.youtube.com/watch?v=j6QPZp--lJE

    I've done summaries of other books like:

    • the hard thing about hard things
    • crush it!
    • delivering happiness
    • the personal mba
    • the $100 startup
    • zero to one
    • grit
    • the compound effect
    • the prince
    • the slight edge
    • meditations
    • who moved my cheese?
    • the one thing
    • the 6 pillars of self esttem
    • 7 habits of highly effective people
    • secrets of the millionaire mind
    • thinking fast and slow
    • the power of positive thinking
    • think and grow rich
    • how to win friends and influence people
    • rich dad poor dad
    • the subtle art of not giving a fuck
    • models by mark manson
    • the power of now
    • 12 rules for life by jordan peterson
    • the 10x rule
    • the inside out revolution
    • man's search for meaning
    • how to stop worrying and start living
    • millionaire fastlane.
    • and some others...

    If you're interested and want to subscribe here's a link:https://www.youtube.com/channel/UCfbLDMh6uGOZePAfqqjVZ-g?sub_confirmation=1

    If you'd prefer to read the script instead of watching the video, here it is:

    The Lean Startup By Erick Reis

    The Book's Main Idea

    The book's main goal is to help readers avoid the number one mistake that makes start-ups fail i.e. launching a product or a service without the entrepreneur knowing who the product's customer is and what those customers really want.

    To quote the author:

    "Success is not delivering a feature; success is learning how to solve the customer's problem" Erick Reis

    You can get this book for free with a trial of audible using the link in the description of this video. Subscribe and turn on the notification bell so you don't miss any future summaries.

    The Lean Start-up focuses on teaching readers how to better their start-up businesses by exposing them to a new way of thinking that is able to mitigate their risk going forward which automatically increases their likelihood of finding a product that sticks. The book does that through introducing the readers to a systematic and scientific method that enables them to get all the information they need to make fast and decisive decisions when starting a business.

    "The ability to learn faster from customers is the essential competitive advantage that start-ups must possess"' Erick Reis

    A Look at the Main Topics Discussed In the Book

    Here is a taste of what to expect from the three phrases of the book.

    1. First phase: VISION

    In the book, Reis, through his experience, explains why start-ups fail. He tries to make readers understand that the battle for a successful start-up is first lost in the vision where entrepreneurs follow a conventional approach of starting a business; which dictates that immediately they get an idea and it has been approved by either their friends or family, the idea becomes legit and ready to be launched in the market.

    According to the Lean Start-up, the conventional approach is wrong because it makes entrepreneurs launch start-ups based on untested assumptions, which increase the possibility of them creating a perfect product that nobody wants.

    Reis says that the first goal of a start-up is to figure out the right thing to build, the thing that customers will want and will be willing to pay for as quickly as possible.

    Under the topic of vision, Reis teaches the readers how to kick start a start-up the right way. He uses a super formula, which makes the reader better at starting a successful business. Here is a glimpse of the formula.

    • Step 1: The reader is taught how to come up with a user experience vision.
    • Step 2: The reader is taught how to identify critical assumptions on their idea, which determines the success of the start-up.
    • Step 3: The reader is educated on how to experiment with critical assumptions. Here, Reis uses the Zappos example where he explains how Nick Swinmurn, the inventor of Zappos, came up with a successful business by simply experimenting with his assumption, 'people can buy shoes online' by first posting photos of shoes online to test customer demand.
    • Step 4: The reader is taught how to build an MVP (minimum viable product)- A sample of the reader's product that highlights the main features of their idea but takes less time, effort and money to build, that they can use to test their idea with.

    1. Second phase: STEER

    This phase the book focuses on teaching the reader how to steer his/her start-up business through using the Build-Measure-Learn feedback loop formula.

    In the book, Reis says the lean start-up methodology is based on a cycle of rinse and repeat; the build-measure-learn. What the reader is taught from the steer phase is how:

    • He can identify the leap of faith assumption from his idea.
    • He can use various methods to test his assumptions.
    • He can release his product to the market.
    • He can learn to define his baseline metric of judging the performance of his product to the market and how he can use it to measure his products success or failure.
    • He can assess his products results and know whether to pivot (adjust to a better one) or persevere (retain the idea).

    1. Third phase: ACCELERATE

    In the book, Reis uses the vision and steer phases to set a foundation for the reader's last move to take to have a successful start-up, which is acceleration. In acceleration, Reis teaches the reader how he can move past the feedback loop faster and go on to set the innovation and growth ball rolling.

    Under accelerate Reis focuses on teaching the reader the following topics.

    • BATCH- This part explains how the reader can use a small batch approach to get his product going as soon as possible. The author goes on to say that smaller batches work better for lean start-ups because they enable the entrepreneur to detect a problem early as well as enable him to get quick feedback from a customer.
    • GROW- In this section, the author teaches readers how to identify and concentrate on the right growth strategy for their start-ups. To illustrate how important a right growth strategy is, Reis gives an example of how Sabeer Bhatia, the owner of Hotmail, grew the business by figuring out her best growth strategy, which was adding signature that carried the message, "Get your free e-mail at Hotmail" onto every outgoing email.
    • ADAPT- This part teaches the reader how to develop an adaptive culture using the 'five why's system'.
    • INNOVATE- This part teaches readers how to set up their start-up as an innovative company that has an organized way of producing new-innovations and start-ups.

    Conclusion

    The big take away from the book, 'The Lean Start-up' is; entrepreneurship is management so for the reader to succeed in it, they need to manage their start-up business as the institution it is and avoid jumping head first into ideas.

    submitted by /u/alwaysimproving95
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    The best small business to pursue with $500, $5,000, $10,000 and $50,000 in startup capital?

    Posted: 26 Mar 2019 09:34 AM PDT

    What are some of your experiences as far as good opportunities to go after with the mentioned amounts of startup capital?

    submitted by /u/natemansn1
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    I own a bakery. I have very high electric bill. How I reduce it?

    Posted: 26 Mar 2019 07:09 AM PDT

    I live in New Jersey, is there a way for me to reduce the amount I'm paying maybe through alternative means such as solar energy or a different electric provider. I use the company PSEG.

    submitted by /u/trieasycx
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    Hi all!, I created a service that connects you with a personal assistant for <$5 / hr

    Posted: 27 Mar 2019 01:01 AM PDT

    www.tryaccelerate.com

    Let us know your thoughts! Interviews are free / non-obligatory.

    submitted by /u/CuriousScallion
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    Strategies to counter predatory pricing in professional services?

    Posted: 27 Mar 2019 04:17 AM PDT

    I am a realestate appraiser/valuer in a specialist field (healthcare). We provide valuation reports / consultancy advice of assets for various reasons, it is a narrow sector with relatively few competitors. Over the past 18 months fee pressure has become greater as our competitors (who are trying to expand) are offering below industry standard fees. Our strategy to date has been to clarify what the clients will get for the price we quote ie. within the agreed timeframe, communication throughout the process, professional peer reviewed reports/advice, x years industry experience. Any suggestions out there to counter our competitors pricing strategy?

    submitted by /u/Feltsworth
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    Need help Picking a field?

    Posted: 27 Mar 2019 01:37 AM PDT

    Acquisition and direction.
    Hello all! I have been working as a freelancer for 7 years as a freelancer. Projects varied from WordPress Websites, To logo design and in recent years a lot of Camera and edit work. (Especially in the music world camera / interview work done at festivals across Europe) I also compose music that I sell on stock sites (I earn a little extra but no bacon pot.) Before I buy a new videocamera now and to focus on video work I want to give things a little more direction, and I have some difficulty with that. I have recently become a father and want to take my career to the next level, because I know that the competition in the creative sector is currently killing. Which competence will I refine now? And in which industry do I want to operate? Are there good consultancy firms that can give people direction in this?

    Now I come across 2 main points.

    1) Acquisition / income steadiness
    90% of the projects I have ever received have come through people I know.
    I am not very fond of acquisition, but I can sell myself and inspire people if I need to.
    Once I have the project, I always make customers are happy with the end result.

    2) Direction
    This remains very difficult for me. I like making music but that slowly tilts towards a hobby because I spend many hours on it with not much money to show for it. 100% For video it would make the most sense. I have award winning documentaries under my belt. I would, among other things, have to invest in a new camera and do some workshops in color correction etc. But here I could certainly get some assignments via my network in the "music/entertainment world", and I have the editing knowledge. I hope that my story comes across as somewhat logical. Any tips would be welcome!

    submitted by /u/CRBNSLDRmusic
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    Best mobile scanning app?

    Posted: 26 Mar 2019 11:08 AM PDT

    Hi there.

    Does anyone have a problem of having to scan and manage hundreds of documents weekly? Which apps are you using? I'm struggling to find a decent mobile app for this.

    submitted by /u/maryjonesst
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    Best deal to get promotional products made

    Posted: 27 Mar 2019 12:59 AM PDT

    We wanted to sell keychains, magnets, bumper stickers, etc. What is the best site to do this on (factoring in price and accuracy)?

    We also need a site that will allow us to order small quantities (like 50 or less) of each product.

    submitted by /u/y5nthon5a
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    When to go knock on VC's doors?

    Posted: 27 Mar 2019 12:53 AM PDT

    Hi everyone,

    I've been a long-time lurker, first time poster. I'm currently in the process of starting my business in the Import - Export industry (non-US based). Although I'm putting in my own money, I do require additional funding. I know that the usual process is to go see banks, but I'm also wondering if maybe I could send my business plan to VC's?

    It is important to note that this is a startup with no sales as of yet. Other than banks, and if VC's are not an option, I'm wondering what other solutions there is for a capital raise.

    submitted by /u/fpm345
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    I need help making 10$ a day. Any advice?

    Posted: 26 Mar 2019 11:23 PM PDT

    How to ensure that your product abides by the law?

    Posted: 26 Mar 2019 10:50 PM PDT

    I live in Australia and have a product I'd like to begin retailing, however, it may or may not fall into the category of tobacco related products. It's quite a niche product so I haven't found anything mentioning it in all the regulations I've read online. I've contacted a lawyer, who's quoted me a 1.5k for legal advice. Is this my only option or is there much cheaper ways of ensuring that your product and advertising abides by the laws of your region.

    Thank you.

    submitted by /u/Creamybonbites
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    Liability for Assistive or Medical products

    Posted: 26 Mar 2019 09:59 PM PDT

    WTF Did I pay my accountant to do

    Posted: 26 Mar 2019 05:13 PM PDT

    as the title says

    i had my accountant do my taxes last year for my business (first year, first time) and this year i decided im gonna do them myself as i have some more time

    im looking at the return report from last year, and its just 0, 0, 0 everywhere

    WTF did i pay this guy to do?!?!?

    i had no income, but i had expenses, a lot of start up costs, mileage and none of this is reflected anywhere WTF

    do i not get to write off my initial deposit as a business expense (loss) from my personals?

    this guy is a CPA, but i feel like i got scammed hard! really lost here

    i know i asked him all this shit when i sat down with him, and he was just yeah yeah, record it in a table

    sorry for the rant, really pissed right now

    submitted by /u/as221fdf
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    First business

    Posted: 26 Mar 2019 04:53 PM PDT

    I recently decided to go into business with my dad.we are hoping to start a small farming business together.my father is a very experinced farmer with over 30years in this business and he has agreed to lead me into this new venture. We plan on planting:pumpkins,plantains and pineapples and cassava and yams Most of the produce will be sold to the local markets, i have been thinking of posssible cutting out that middle man and take the produce start to the customers,i have had a fee suggestions but i would love any advice,direction and possibly mentorship from someone more seasoned.

    submitted by /u/louan222
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    Entrepreneurship vs. Small Business Employment

    Posted: 26 Mar 2019 08:04 PM PDT

    Hey folks,

    I'm new to the community and I was hoping to get some feedback on (what I believe is) a fairly common scenario. I have a strong entrepreneurial desire but I've got many reservations holding me back (great salaried job, growing family, lack of startup knowledge/experience, etc.) from making the move. I was wondering if the best route to learn about small business is to partner with an existing/established entrepreneur? Or perhaps, take the plunge myself and learn via trial-and-error?

    I've got lots of practical skills (namely, a masters in mechanical engineering and exceptional problem solving aptitude) but I'm lacking in the creative and business arena. This is why I lean towards lending my services to an existing business/entrepreneur but I would love to hear yalls feedback. Thanks in advance.

    submitted by /u/CorkedBat21
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    [Joint Venture] Our programming skills + your marketing skills

    Posted: 26 Mar 2019 07:42 PM PDT

    Hello,

    Me and some friends are trying to create a web and mobile applications development company. We have made until now 2 websites and 1 mobile application (100% client satisfaction until now lol).

    We mostly work with Wordpress, Shopify when the client wants something simple.
    We also work with Symfony, Laravel, Django, Springboot when the client wants something more customized.
    We work with ReactJS, Angular, etc when the client is willing to pay a good amount.
    For mobile applications, we always use React Native.

    For each client that you find we will pay you a 30% commission. This means if you find a client that pays 1000$ for a website we will pay you 300$. If you find a client that is willing to pay 2000$ for a mobile application we will pay you 600$.
    We will pay your commission immediately after we receive from the client.

    Send me a PM if you are interested.

    Note: Hope this post is not against the rules (since I am not promoting my business).

    Thanks.

    submitted by /u/DanielAPO
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    How to start a side business while working full time?

    Posted: 26 Mar 2019 06:49 AM PDT

    Like most people, I'm so unfulfilled with my career. I've been doing HR and it's a good job but I've always felt empty. They're paying for my tuition so I'll be graduating soon with my MBA but I don't plan to climb the corporate ladder.

    I've always wanted to work with animals, specifically dogs. I love dogs but I know working with them is an entirely different story. I've thought and researched a few years ago into dog/pet daycares in my city and it can be lucrative. I actually plan to do volunteer work at the shelter after graduating where they train on handling dogs, enrichment, counseling for adoption of dogs, grooming, any areas of interest. It's only 2-6 hours per week depending on the volunteer's availability. I was thinking once I gain experience, I can look into pet sitting on the side and build clientele, quit my job and then look into opening a dog daycare/boarding.

    I am fortunate to have a big and strong support system from family that is very entrepreneurial, a year of emergency savings with my account alone, a boyfriend who would support me with the $70k he makes (we are serious and talking of marriage and a kid in a couple years), he said if I start a business he would consider quitting to help grow it.

    I've always felt like I should be outside the office, try something and see where it goes. If it fails, I can always go back to an office job and make decent pay again but I wouldn't be happy.

    My sister actually started a daycare 5 years ago (actual kid daycare). I helped, they struggled for a year or two but now they are extremely wealthy and have two locations. This is all while she was raising her son!" And daughter! I can look to her for advice maybe.

    submitted by /u/Foodie1989
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    Suggestions for best business credit card?

    Posted: 26 Mar 2019 05:53 PM PDT

    I think I've pretty much nailed my personal CC's, with citibank 2% on everything, and for travel, transport, hotels I use Chase Sapphire (3-4.5%)

    But I'm clueless about business cards. What are good ones? Or are they all the same?

    submitted by /u/AltPerspective
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    Feedback on Luxury Goods Business Brand Name

    Posted: 26 Mar 2019 05:46 PM PDT

    I have started creating one of a kind, hand made pens and need to improve my branding.

    The best pen that I can think of is Mont Blanc brand.

    My shop is located on the street Heather Grove.

    What do you think of the name? Bruyère Studio

    Bruyère is literally the French word for heather grove.

    The customers for my products would be management/executive types in the United States.

    submitted by /u/wood-werker
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    Is Zelle allowed for business accounts ?

    Posted: 26 Mar 2019 02:48 PM PDT

    Guys hi,

    As the title says i wonder if Zelle is allowed for business accounts.

    Details: I use Zelle to send money to freelancers (individuals) i am working with and it's super convenient. (much better than writing a check)

    However some small businesses i am working with do not have it, i asked them to set it up, but no luck. I wonder why, it should be pretty easy, most of the banks work with Zelle.

    submitted by /u/1f1nas
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    Online (emailable) credit card payment option?

    Posted: 26 Mar 2019 02:29 PM PDT

    A friend of mine started a small consultation business (renovation and construction) and has recently started getting work from larger engineering and construction companies. Apparently whenever they need to settle an invoice, their wire transfer option takes 90 days to clear. To avoid this waiting time, they offered to pay via credit card and asked him to "invoice them a link" so that they can make the payment.

    As I am researching some options for him, I came across a couple of posts here that recommend Stripe as a credit card processing option. Would this work for him? He has a Wordpress site (Salient) and needs something:

    • Secure, with no chance of losing any money either way,
    • User-friendly, and doesn't necessitate the big company client to sign up for anything, and
    • Affordable (nothing that digs in too deep).
    submitted by /u/safadian
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    Hi I’m a 17 year Highschool student with ~$1000 saved up, what can I do?

    Posted: 26 Mar 2019 01:35 PM PDT

    Do background I've started an Amazon FBA product which failed. I learned a great deal from it. I've also read books on marketing and having a successful startup. I have some knowledge on business and I want to try again. I would like to offer an online service but I do not have any good ideas. Any suggestions and tips would be greatly appreciated.

    submitted by /u/Karpuz12
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